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Marketing Analytics Courses

Marketing analytics courses can help you learn data analysis, customer segmentation, campaign performance measurement, and return on investment calculations. You can build skills in interpreting marketing metrics, optimizing digital strategies, and leveraging consumer insights to drive decisions. Many courses introduce tools like Google Analytics, Tableau, and Excel, that support analyzing data and visualizing trends, enabling you to apply your skills in real marketing scenarios.


More to explore:

Popular Marketing Analytics Courses and Certifications


  • Status: New
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    U

    University of Pittsburgh

    Big Data Processing with Hadoop and Spark

    Skills you'll gain: Apache Hadoop, Apache Spark, PySpark, Data Pipelines, Distributed Computing, Big Data, Apache Hive, Data Processing, Data Storage Technologies, Data Storage, Scikit Learn (Machine Learning Library), Predictive Modeling, Scalability, Data Management, Data Science, Data Transformation, Information Technology, Data Analysis, Python Programming

    Build toward a degree

    Intermediate · Course · 1 - 4 Weeks

  • Status: New
    New
    P

    Packt

    Mastering Customer Success

    Skills you'll gain: Customer Success Management, Crisis Management, Customer Relationship Building, Customer Retention, Customer Relationship Management (CRM) Software, Customer Engagement, Customer Relationship Management, Customer Data Management, Employee Onboarding, Customer experience improvement, Company, Product, and Service Knowledge, Performance Metric, Business Metrics, Key Performance Indicators (KPIs), Account Management, Stakeholder Engagement, Operational Excellence, Product Knowledge, Customer Insights, Smart Goals

    Beginner · Course · 1 - 3 Months

  • Status: New
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    L

    Logical Operations

    Microsoft Excel for Office 365 (Desktop or Online): Part 2

    Skills you'll gain: Microsoft Excel, Pivot Tables And Charts, Spreadsheet Software, Excel Formulas, Data Presentation, Data Visualization Software, Data Analysis, Microsoft Office, Microsoft 365, Data Entry, Data Manipulation, Productivity Software, Data Management, Document Management, User Interface (UI)

    Intermediate · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    U

    Universidad de Palermo

    Administración de Empresas

    Skills you'll gain: Human Capital, Management Accounting, Human Resource Strategy, Human Resources Management and Planning, Cost Accounting, Marketing, Talent Management, Brand Management, Business Economics, Accounting, Brand Strategy, Strategic Marketing, Leadership Development, Budgeting, Cash Flows, Business Leadership, Value Propositions, Organizational Strategy, Market Dynamics, Economics

    4.8
    Rating, 4.8 out of 5 stars
    ·
    3K reviews

    Beginner · Specialization · 3 - 6 Months

  • Status: Free Trial
    Free Trial
    G

    Google

    Análisis de Datos de Google

    Skills you'll gain: Data Storytelling, Presentations, Rmarkdown, Data Presentation, Data Cleansing, Data Visualization, Ggplot2, Data Validation, Spreadsheet Software, Data Visualization Software, Data Ethics, Data Analysis, Data-Driven Decision-Making, Tableau Software, Data Literacy, Data Processing, Dashboard, Business Analysis, Stakeholder Communications, Databases

    4.8
    Rating, 4.8 out of 5 stars
    ·
    12K reviews

    Beginner · Professional Certificate · 3 - 6 Months

  • Status: Free Trial
    Free Trial
    A

    Arizona State University

    Inglés Empresarial

    Skills you'll gain: Business Ethics, Sales Presentations, Meeting Facilitation, Graphic Design, English Language, Brainstorming, Negotiation, Purchasing, Verbal Communication Skills, Business Writing, Presentations, Product Planning, Telephone Skills, Marketing Materials, Business Communication, Advertising, Business Planning, Financial Analysis, Communication, Marketing

    4.8
    Rating, 4.8 out of 5 stars
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    2.1K reviews

    Intermediate · Specialization · 3 - 6 Months

  • Status: New
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    Status: Free Trial
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    C

    Coursera

    Start Neural Networks Advanced Model Architectures

    Skills you'll gain: Model Evaluation, Keras (Neural Network Library), Technical Documentation, Artificial Neural Networks, PyTorch (Machine Learning Library), Deep Learning, Data Analysis, Applied Machine Learning, Network Architecture, Supervised Learning

    Intermediate · Course · 1 - 4 Weeks

  • Status: New
    New
    Status: Free Trial
    Free Trial
    P

    Packt

    AWS For Everyone

    Skills you'll gain: Amazon Web Services, Amazon CloudWatch, Containerization, Amazon S3, Docker (Software), Cloud Computing Architecture, Microservices, Cloud Computing, Amazon Redshift, Virtual Networking, AWS Identity and Access Management (IAM), Data Storage, Cloud Management, Analytics, System Monitoring, Data Storage Technologies, Cloud Hosting, Hybrid Cloud Computing, Private Cloud, Network Security

    Beginner · Specialization · 3 - 6 Months

  • U

    University of Colorado Boulder

    Master of Science in Data Science

    Skills you'll gain: Prompt Engineering, User Story, New Product Development, Model Based Systems Engineering, Model Evaluation, Failure Analysis, Sustainable Business, Data Mining, Field-Programmable Gate Array (FPGA), Delegation Skills, Real-Time Operating Systems, Object Oriented Design, Sampling (Statistics), Proposal Writing, Supplier Management, Accountability, Data Ethics, Sustainability Reporting, Database Design, Sustainable Design

    Earn a degree

    Degree · 1 - 4 Years

  • Status: New
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    C

    Coursera

    Analyze and Shortlist Top Suppliers

    Skills you'll gain: Strategic Sourcing, Case Studies, Supplier Management, Workflow Management, Procurement, Vendor Management, Vendor Relationship Management, Business Reporting, Risk Analysis, Analysis, Data-Driven Decision-Making, Business Metrics, Data Analysis, Decision Making, Environmental Social And Corporate Governance (ESG), Negotiation, Statistical Modeling, Data Visualization, Communication

    Beginner · Course · 1 - 4 Weeks

  • Status: New
    New
    Status: Free Trial
    Free Trial
    E

    EDUCBA

    Build Data Visualizations and Reports Using Power BI

    Skills you'll gain: Business Reporting, Profit and Loss (P&L) Management

    Beginner · Course · 1 - 4 Weeks

  • Status: New
    New
    Status: Free Trial
    Free Trial
    L

    Logical Operations

    Microsoft Power BI: Data Analysis Professional

    Skills you'll gain: Power BI, Data Analysis Expressions (DAX), Business Reporting, Data Manipulation, Data Transformation, Business Intelligence, Data Visualization Software, Business Intelligence Software, Dashboard, Data Analysis, Microsoft Excel, Data Visualization, Data Cleansing, Data Modeling, Data Analysis Software, Microsoft PowerPoint, Microsoft 365, Microsoft Office, Collaboration, Data Import/Export

    4.5
    Rating, 4.5 out of 5 stars
    ·
    8 reviews

    Intermediate · Specialization · 3 - 6 Months

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In summary, here are 10 of our most popular marketing analytics courses

  • Big Data Processing with Hadoop and Spark: University of Pittsburgh
  • Mastering Customer Success: Packt
  • Microsoft Excel for Office 365 (Desktop or Online): Part 2: Logical Operations
  • Administración de Empresas: Universidad de Palermo
  • Análisis de Datos de Google: Google
  • Inglés Empresarial: Arizona State University
  • Start Neural Networks Advanced Model Architectures: Coursera
  • AWS For Everyone: Packt
  • Master of Science in Data Science: University of Colorado Boulder
  • Analyze and Shortlist Top Suppliers: Coursera

Skills you can learn in Marketing

Market (economics) (28)
Social Media (15)
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Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

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