• For Individuals
  • For Businesses
  • For Universities
  • For Governments
Degrees
​
Log In
Join for Free
  • Browse
  • Social Media Marketing

Social Media Marketing Courses

Social media marketing courses can help you learn content creation, audience engagement strategies, analytics interpretation, and campaign management. You can build skills in crafting compelling posts, optimizing ad spend, and measuring ROI on various platforms. Many courses introduce tools like Hootsuite for scheduling, Google Analytics for tracking performance, and Canva for designing eye-catching visuals, showing how these skills are applied in real campaigns.


More to explore:

Popular Social Media Marketing Courses and Certifications


  • C

    Coursera

    Как планировать посты в нескольких платформах с Hootsuite

    Skills you'll gain: Social Media Management, Social Media Content, Social Media, Social Media Marketing, Scheduling

    Beginner · Guided Project · Less Than 2 Hours

  • Status: Free Trial
    Free Trial
    F

    Fundação Instituto de Administração

    Effective Sales – An Overview

    Skills you'll gain: Sales Management, Sales Strategy, Sales Process, Sales, Business Planning, Business Strategy, Cross-Functional Collaboration, Customer Relationship Building, Key Performance Indicators (KPIs), Goal Setting

    4.5
    Rating, 4.5 out of 5 stars
    ·
    288 reviews

    Intermediate · Course · 1 - 4 Weeks

  • Status: Preview
    Preview
    U

    University of Geneva

    Disease Screening in Public Health

    Skills you'll gain: Gerontology, Health Policy, Program Evaluation, Geriatrics, Preventative Care, Prenatal Care, Epidemiology, Maternal Health, Health Disparities, Diagnostic Tests, Public Health, Healthcare Ethics, Chronic Diseases, Cardiology, Oncology, Mental Health

    4.6
    Rating, 4.6 out of 5 stars
    ·
    406 reviews

    Beginner · Course · 1 - 3 Months

  • Status: Preview
    Preview
    S

    Shanghai Jiao Tong University

    Training and Practicing in English Public Speaking

    Skills you'll gain: Public Speaking, Active Listening, English Language, Verbal Communication Skills, Communication, Critical Thinking, Creative Thinking, Stress Management, Adaptability, Self-Awareness

    4.6
    Rating, 4.6 out of 5 stars
    ·
    300 reviews

    Beginner · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    J

    Johns Hopkins University

    Managing Data Analysis

    Skills you'll gain: Exploratory Data Analysis, Statistical Reporting, Data Analysis, Data Presentation, Data Management, Data Strategy, Team Management, Workflow Management, Analytical Skills, Team Leadership, Statistical Inference, Statistical Modeling, Communication

    4.6
    Rating, 4.6 out of 5 stars
    ·
    3.4K reviews

    Mixed · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    C

    Corporate Finance Institute

    Introduction to ESG

    Skills you'll gain: Environmental Social And Corporate Governance (ESG), Corporate Sustainability, Sustainable Business, Compliance Management, Business Risk Management, Business Intelligence, Stakeholder Analysis, Environmental Issue, Corporate Strategy, Governance, Performance Analysis, Case Studies

    4.8
    Rating, 4.8 out of 5 stars
    ·
    193 reviews

    Beginner · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    S

    Scrimba

    Learn React

    Skills you'll gain: React.js, UI Components, Front-End Web Development, Web Content Accessibility Guidelines, User Interface (UI), JavaScript Frameworks, Interaction Design, Web Development Tools, Event-Driven Programming, Web Frameworks, Cascading Style Sheets (CSS), Application Programming Interface (API)

    4.7
    Rating, 4.7 out of 5 stars
    ·
    224 reviews

    Intermediate · Course · 3 - 6 Months

  • Status: Preview
    Preview
    U

    University of Michigan

    High Stakes Leadership: Leading in Times of Crisis

    Skills you'll gain: Crisis Management, Leadership, Strategic Communication, Resilience, Organizational Leadership, Stakeholder Management, Business Continuity, Organizational Change, Dealing With Ambiguity, Proactivity, Communication Strategies, Business Risk Management, Adaptability, Change Management, Communication

    4.7
    Rating, 4.7 out of 5 stars
    ·
    444 reviews

    Intermediate · Course · 1 - 4 Weeks

  • C

    Coursera

    Organize an event with Canva

    Skills you'll gain: Event Planning, Canva (Software), Event Management, Digital Content, Event Marketing, Graphic Design, Graphic and Visual Design Software, Social Media Campaigns, Social Media, Product Design, Digital Marketing, Marketing Communications

    4
    Rating, 4 out of 5 stars
    ·
    6 reviews

    Beginner · Guided Project · Less Than 2 Hours

  • Status: Preview
    Preview
    F

    Fundação Instituto de Administração

    A prática da gestão de clubes e federações esportivas

    Skills you'll gain: Media Relations, Marketing, Business Management, Financial Management, Public Relations, Business Strategy, Event Management, Governance, Organizational Structure, Finance, Advertising Sales, Economics

    4.8
    Rating, 4.8 out of 5 stars
    ·
    275 reviews

    Beginner · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    C

    Coursera

    Instagram Content Creation Essentials

    Skills you'll gain: Instagram, Storytelling, Content Creation, Social Media Content, Photo/Video Production and Technology, Video Editing, Copywriting, Video Production, Photo Editing, Photography, Media Production, Social Media, Graphic and Visual Design, Writing

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    U

    University of California, Irvine

    English for Effective Business Communications

    Skills you'll gain: English Language, Marketing, Business, Vocabulary, Telecommuting, Human Resources, Office Management, Leadership and Management, Business Communication, Recruitment, Business Writing, Grammar, Communication

    4.7
    Rating, 4.7 out of 5 stars
    ·
    122 reviews

    Mixed · Course · 1 - 4 Weeks

1…246247248…495

In summary, here are 10 of our most popular social media marketing courses

  • Как планировать посты в нескольких платформах с Hootsuite: Coursera
  • Effective Sales – An Overview: Fundação Instituto de Administração
  • Disease Screening in Public Health: University of Geneva
  • Training and Practicing in English Public Speaking: Shanghai Jiao Tong University
  • Managing Data Analysis: Johns Hopkins University
  • Introduction to ESG: Corporate Finance Institute
  • Learn React: Scrimba
  • High Stakes Leadership: Leading in Times of Crisis: University of Michigan
  • Organize an event with Canva: Coursera
  • A prática da gestão de clubes e federações esportivas : Fundação Instituto de Administração

Skills you can learn in Marketing

Market (economics) (28)
Social Media (15)
Marketing Strategy (14)
Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

Other topics to explore

Arts and Humanities
338 courses
Business
1095 courses
Computer Science
668 courses
Data Science
425 courses
Information Technology
145 courses
Health
471 courses
Math and Logic
70 courses
Personal Development
137 courses
Physical Science and Engineering
413 courses
Social Sciences
401 courses
Language Learning
150 courses

Coursera Footer

Skills

  • Artificial Intelligence (AI)
  • Cybersecurity
  • Data Analytics
  • Digital Marketing
  • English Speaking
  • Generative AI (GenAI)
  • Microsoft Excel
  • Microsoft Power BI
  • Project Management
  • Python

Certificates & Programs

  • Google Cybersecurity Certificate
  • Google Data Analytics Certificate
  • Google IT Support Certificate
  • Google Project Management Certificate
  • Google UX Design Certificate
  • IBM Data Analyst Certificate
  • IBM Data Science Certificate
  • Machine Learning Certificate
  • Microsoft Power BI Data Analyst Certificate
  • UI / UX Design Certificate

Industries & Careers

  • Business
  • Computer Science
  • Data Science
  • Education & Teaching
  • Engineering
  • Finance
  • Healthcare
  • Human Resources (HR)
  • Information Technology (IT)
  • Marketing

Career Resources

  • Career Aptitude Test
  • Examples of Strengths and Weaknesses for Job Interviews
  • High-Income Skills to Learn
  • How Does Cryptocurrency Work?
  • How to Highlight Duplicates in Google Sheets
  • How to Learn Artificial Intelligence
  • Popular Cybersecurity Certifications
  • Preparing for the PMP Certification
  • Signs You Will Get the Job After an Interview
  • What Is Artificial Intelligence?

Coursera

  • About
  • What We Offer
  • Leadership
  • Careers
  • Catalog
  • Coursera Plus
  • Professional Certificates
  • MasterTrack® Certificates
  • Degrees
  • For Enterprise
  • For Government
  • For Campus
  • Become a Partner
  • Social Impact
  • Free Courses
  • Share your Coursera learning story

Community

  • Learners
  • Partners
  • Beta Testers
  • Blog
  • The Coursera Podcast
  • Tech Blog

More

  • Press
  • Investors
  • Terms
  • Privacy
  • Help
  • Accessibility
  • Contact
  • Articles
  • Directory
  • Affiliates
  • Modern Slavery Statement
  • Do Not Sell/Share
Learn Anywhere
Download on the App Store
Get it on Google Play
Logo of Certified B Corporation
© 2026 Coursera Inc. All rights reserved.
  • Coursera Facebook
  • Coursera Linkedin
  • Coursera Twitter
  • Coursera YouTube
  • Coursera Instagram
  • Coursera TikTok