• For Individuals
  • For Businesses
  • For Universities
  • For Governments
Degrees
​
Log In
Join for Free
  • Browse
  • Marketing Strategy

Marketing Strategy Courses

Marketing strategy courses can help you learn customer segmentation, brand positioning, competitive analysis, and campaign planning. You can build skills in data interpretation, digital marketing tactics, and content creation strategies. Many courses introduce tools like Google Analytics, social media management platforms, and email marketing software, showing how these resources can enhance your marketing efforts and track performance effectively.


More to explore:

Popular Marketing Strategy Courses and Certifications


  • Status: Free Trial
    Free Trial
    P

    Packt

    Skills for a Modern Entrepreneur or Business Owner

    Skills you'll gain: Value Propositions, Emotional Intelligence, Business Planning, Productivity, Financial Statements, Financial Acumen, User Research, Target Audience, Business Marketing, Microsoft Excel, Marketing Strategies, Customer Acquisition Management, Content Marketing, Financial Analysis, Branding, Market Research, Social Media Strategy, Adaptability, Digital Marketing, Data Visualization

    Beginner · Specialization · 3 - 6 Months

  • Status: Free Trial
    Free Trial
    P

    Packt

    Assertiveness Skills

    Skills you'll gain: Assertiveness, Empowerment, Professional Development, Verbal Communication Skills, Communication, Leadership, Leadership Development, Influencing, Conflict Management, Negotiation, Empathy, Decision Making

    4.6
    Rating, 4.6 out of 5 stars
    ·
    26 reviews

    Intermediate · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    S

    SkillUp

    Generative AI: Turbocharge Mobile App Development

    Skills you'll gain: AI Personalization, Mobile Development, Generative AI, Anthropic Claude, LLM Application, Apple iOS, AI Product Strategy, Machine Learning Methods, Application Design, Cloud Development, Data Strategy, Embedded Software, User Interface and User Experience (UI/UX) Design

    5
    Rating, 5 out of 5 stars
    ·
    21 reviews

    Intermediate · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    U

    University of California, Irvine

    Personnel & Third-Party Security

    Skills you'll gain: Vendor Management, Security Awareness, Cyber Security Strategy, Risk Management, Threat Management, Security Controls, Human Factors (Security), Asset Protection, Cyber Risk, People Management, Due Diligence

    4.8
    Rating, 4.8 out of 5 stars
    ·
    51 reviews

    Mixed · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    M

    Macquarie University

    Excel Regression Models for Business Forecasting

    Skills you'll gain: Forecasting, Regression Analysis, Time Series Analysis and Forecasting, Business Mathematics, Model Evaluation, Microsoft Excel, Statistical Modeling, Trend Analysis, Statistical Analysis, Data Presentation, Data Visualization Software, Data Manipulation

    4.9
    Rating, 4.9 out of 5 stars
    ·
    110 reviews

    Intermediate · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    C

    Coursera

    YouTube Monetization: Collaborate with Brands

    Skills you'll gain: Content Development and Management, Content Strategy, Advertising, Marketing Channel, Business Planning, Strategic Partnership, Merchandising, Revenue Management, Sustainable Business, Driving engagement, Live Streaming, Promotions and Campaigns

    Beginner · Course · 1 - 4 Weeks

  • C

    Coursera

    Game-Theoretic Solution Concept with Spreadsheets

    Skills you'll gain: Game Theory, Strategic Decision-Making, Strategic Thinking, Decision Making, Systems Thinking, Complex Problem Solving, Spreadsheet Software

    4.6
    Rating, 4.6 out of 5 stars
    ·
    65 reviews

    Intermediate · Guided Project · Less Than 2 Hours

  • C

    Coursera

    Начинаем работать с Canva

    Skills you'll gain: Canva (Software), Infographics, Video Production, Content Creation, Design, Video Editing, Graphic Design, Graphic and Visual Design Software, Design Software

    4.6
    Rating, 4.6 out of 5 stars
    ·
    83 reviews

    Beginner · Guided Project · Less Than 2 Hours

  • Status: Free Trial
    Free Trial
    I

    Infosec

    Leadership

    Skills you'll gain: Cyber Governance, Security Management, Information Systems Security, Cybersecurity, Governance, Cyber Security Strategy, Cyber Risk, Information Assurance, Leadership, Change Management, Business Leadership

    4.4
    Rating, 4.4 out of 5 stars
    ·
    90 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Preview
    Preview
    T

    Tel Aviv University

    Economic Growth and Distributive Justice Part II - Maximize Social Wellbeing

    Skills you'll gain: Economics, Economics, Policy, and Social Studies, Tax, Economic Development, Social Justice, Socioeconomics, Public Policies, Sustainable Development, Tax Management, Policy Analysis, Income Tax, Market Analysis

    4.6
    Rating, 4.6 out of 5 stars
    ·
    135 reviews

    Mixed · Course · 1 - 3 Months

  • Status: New
    New
    Status: Free Trial
    Free Trial
    L

    LearnQuest

    Foundations of Sales Psychology and Buyer Behavior

    Skills you'll gain: Consultative Selling, Communication, Consumer Behaviour, Trustworthiness, Marketing Psychology, Solution Selling, Sales Presentation, Persuasive Communication, Sales, Sales Strategy, Needs Assessment, Customer Relationship Building, Rapport Building, Influencing, Customer Insights, Storytelling, Empathy, Target Audience, Cultural Sensitivity

    Intermediate · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    R

    Rice University

    Capstone: Build a Winning Investment Portfolio

    Skills you'll gain: Portfolio Management, Asset Management, Investments, Financial Management, Financial Market, Simulation and Simulation Software, Performance Analysis, Market Trend, Risk Analysis, Financial Forecasting, Case Studies, Decision Making, Peer Review, Forecasting

    4.5
    Rating, 4.5 out of 5 stars
    ·
    70 reviews

    Mixed · Course · 1 - 3 Months

1…267268269…420

In summary, here are 10 of our most popular marketing strategy courses

  • Skills for a Modern Entrepreneur or Business Owner: Packt
  • Assertiveness Skills: Packt
  • Generative AI: Turbocharge Mobile App Development: SkillUp
  • Personnel & Third-Party Security: University of California, Irvine
  • Excel Regression Models for Business Forecasting: Macquarie University
  • YouTube Monetization: Collaborate with Brands: Coursera
  • Game-Theoretic Solution Concept with Spreadsheets: Coursera
  • Начинаем работать с Canva: Coursera
  • Leadership: Infosec
  • Economic Growth and Distributive Justice Part II - Maximize Social Wellbeing: Tel Aviv University

Skills you can learn in Marketing

Market (economics) (28)
Social Media (15)
Marketing Strategy (14)
Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

Other topics to explore

Arts and Humanities
338 courses
Business
1095 courses
Computer Science
668 courses
Data Science
425 courses
Information Technology
145 courses
Health
471 courses
Math and Logic
70 courses
Personal Development
137 courses
Physical Science and Engineering
413 courses
Social Sciences
401 courses
Language Learning
150 courses

Coursera Footer

Skills

  • Artificial Intelligence (AI)
  • Cybersecurity
  • Data Analytics
  • Digital Marketing
  • English Speaking
  • Generative AI (GenAI)
  • Microsoft Excel
  • Microsoft Power BI
  • Project Management
  • Python

Certificates & Programs

  • Google Cybersecurity Certificate
  • Google Data Analytics Certificate
  • Google IT Support Certificate
  • Google Project Management Certificate
  • Google UX Design Certificate
  • IBM Data Analyst Certificate
  • IBM Data Science Certificate
  • Machine Learning Certificate
  • Microsoft Power BI Data Analyst Certificate
  • UI / UX Design Certificate

Industries & Careers

  • Business
  • Computer Science
  • Data Science
  • Education & Teaching
  • Engineering
  • Finance
  • Healthcare
  • Human Resources (HR)
  • Information Technology (IT)
  • Marketing

Career Resources

  • Career Aptitude Test
  • Examples of Strengths and Weaknesses for Job Interviews
  • High-Income Skills to Learn
  • How Does Cryptocurrency Work?
  • How to Highlight Duplicates in Google Sheets
  • How to Learn Artificial Intelligence
  • Popular Cybersecurity Certifications
  • Preparing for the PMP Certification
  • Signs You Will Get the Job After an Interview
  • What Is Artificial Intelligence?

Coursera

  • About
  • What We Offer
  • Leadership
  • Careers
  • Catalog
  • Coursera Plus
  • Professional Certificates
  • MasterTrack® Certificates
  • Degrees
  • For Enterprise
  • For Government
  • For Campus
  • Become a Partner
  • Social Impact
  • Free Courses
  • Share your Coursera learning story

Community

  • Learners
  • Partners
  • Beta Testers
  • Blog
  • The Coursera Podcast
  • Tech Blog

More

  • Press
  • Investors
  • Terms
  • Privacy
  • Help
  • Accessibility
  • Contact
  • Articles
  • Directory
  • Affiliates
  • Modern Slavery Statement
  • Do Not Sell/Share
Learn Anywhere
Download on the App Store
Get it on Google Play
Logo of Certified B Corporation
© 2026 Coursera Inc. All rights reserved.
  • Coursera Facebook
  • Coursera Linkedin
  • Coursera Twitter
  • Coursera YouTube
  • Coursera Instagram
  • Coursera TikTok