Marketing analytics courses can help you learn data analysis, customer segmentation, campaign performance measurement, and return on investment calculations. You can build skills in interpreting marketing metrics, optimizing digital strategies, and leveraging consumer insights to drive decisions. Many courses introduce tools like Google Analytics, Tableau, and Excel, that support analyzing data and visualizing trends, enabling you to apply your skills in real marketing scenarios.

Skills you'll gain: Animations, Figma (Design Software), Photo Editing, User Accounts, Social Media Marketing
Beginner · Guided Project · Less Than 2 Hours

Google Cloud
Skills you'll gain: Generative AI, AI Enablement, Web Analytics and SEO, Google Cloud Platform, Data Management, Information Management, Analytics, Information Architecture, AI Security, Data Integration, Unstructured Data, System Configuration
Intermediate · Course · 1 - 3 Months

Skills you'll gain: Statistical Modeling, Microsoft Azure, Statistical Methods, Data Science, Artificial Intelligence and Machine Learning (AI/ML), Machine Learning, MLOps (Machine Learning Operations), Azure Synapse Analytics, Cloud Computing, Data Preprocessing, Data Management, Model Deployment, Model Evaluation, Development Environment
Intermediate · Course · 1 - 4 Weeks

Skills you'll gain: Social Media Campaigns, Social Media Marketing, Social Media, Target Audience, Campaign Management, Drive Engagement, Customer Engagement, Marketing Design
Beginner · Guided Project · Less Than 2 Hours

Skills you'll gain: Organizational Change, Agentic Workflows, AI Enablement, Generative AI Agents, Workflow Management, Predictive Analytics, Cash Management, Responsible AI, Performance Tuning, Fraud detection, Accounting and Finance Software, Financial Reporting
Intermediate · Course · 1 - 4 Weeks

University of Virginia
Skills you'll gain: Stakeholder Communications, Customer Insights, Product Management, Product Improvement, New Product Development, Product Lifecycle Management, Product Roadmaps, Innovation, Agile Methodology, Business Analytics, Data-Driven Decision-Making, Product Testing, Lean Methodologies, Continuous Improvement Process
Beginner · Course · 1 - 4 Weeks

Skills you'll gain: AWS Kinesis, Real Time Data, Apache Spark, Apache Hive, Data Pipelines, Apache Hadoop, Data Processing, Extract, Transform, Load, Amazon Web Services, Serverless Computing, Data Lakes, Data Visualization, Amazon S3, Query Languages, Data Warehousing
Intermediate · Course · 1 - 4 Weeks
University of Illinois Urbana-Champaign
Skills you'll gain: Product Development, New Product Development, Risk Management, Innovation, Healthcare Industry Knowledge, Industrial Design, Stakeholder Engagement, User Requirements Documents, Market Opportunities, Market Analysis, Cost Benefit Analysis, Return On Investment, Health Technology, Regulatory Requirements, Project Management, Forecasting, Financial Analysis, Agile Methodology, Project Planning, Waterfall Methodology
Build toward a degree
Intermediate · Course · 1 - 4 Weeks

Skills you'll gain: Salesforce, Data Mapping, Advanced Analytics, Data Integration
Intermediate · Course · 3 - 6 Months

Skills you'll gain: Test Automation, Continuous Integration, CI/CD, AI Orchestration, Software Quality Assurance, Maintainability, Quality Assurance, Automation, Verification And Validation, User Interface (UI), Natural Language Processing, Scalability
Beginner · Course · 1 - 4 Weeks

Google Cloud
Skills you'll gain: Data Lakes, Data Access, Query Languages, Google Cloud Platform, Big Data, Identity and Access Management, Cloud Storage, Data Integration, Data Management, Database Development
Beginner · Project · Less Than 2 Hours

Coursera
Skills you'll gain: Web Analytics and SEO, Data Storytelling, Analytics, Statistical Methods, Statistical Analysis, Performance Reporting
Beginner · Course · 1 - 4 Weeks