• For Individuals
  • For Businesses
  • For Universities
  • For Governments
Degrees
​
Log In
Join for Free
  • Browse
  • Marketing Analytics

Marketing Analytics Courses

Marketing analytics courses can help you learn data analysis, customer segmentation, campaign performance measurement, and return on investment calculations. You can build skills in interpreting marketing metrics, optimizing digital strategies, and leveraging consumer insights to drive decisions. Many courses introduce tools like Google Analytics, Tableau, and Excel, that support analyzing data and visualizing trends, enabling you to apply your skills in real marketing scenarios.


More to explore:

Popular Marketing Analytics Courses and Certifications


  • Status: New
    New
    Status: Free Trial
    Free Trial
    E

    Edureka

    Salesforce Agentforce: Introduction to Agentforce Platform

    Skills you'll gain: Prompt Patterns, Salesforce, Artificial Intelligence, Generative AI Agents, Agentic systems, Customer Relationship Management (CRM) Software

    Beginner · Course · 1 - 4 Weeks

  • Status: New
    New
    Status: Preview
    Preview
    U

    University of Illinois Urbana-Champaign

    Foundations of Internal Auditing and Organizational Risk

    Skills you'll gain: Audit Planning, Internal Auditing, Audit Working Papers, Internal Controls, Stakeholder Communications, Auditors Report, Governance Risk Management and Compliance, Report Writing, Internal Communications, Continuous Improvement Process, Environmental Social And Corporate Governance (ESG), Strategic Communication, Governance, Stakeholder Management, Risk Analysis, Operational Risk, Risk Management, Benchmarking, Business Ethics, Fraud detection

    Intermediate · Course · 1 - 4 Weeks

  • Status: New
    New
    Status: Free Trial
    Free Trial
    E

    EDUCBA

    Create Professional Motion Graphics in Premiere Pro

    Skills you'll gain: Video Production, Post-Production

    Beginner · Course · 1 - 4 Weeks

  • Status: Preview
    Preview
    U

    Università Bocconi

    Gestión de las empresas de alimentación y bebidas

    Skills you'll gain: Food and Beverage, Product Knowledge, Customer experience strategy (CX), Hospitality, Operational Excellence, Business Management, Global Marketing, Professional Networking, Consumer Behaviour, Thought Leadership, Product Management, Business Strategy, Growth Strategies, Brand Management, Innovation, Market Opportunities, Marketing

    4.8
    Rating, 4.8 out of 5 stars
    ·
    867 reviews

    Mixed · Course · 1 - 3 Months

  • Status: New
    New
    Status: Free Trial
    Free Trial
    E

    EDUCBA

    Learn to Analyze Data with Splunk Fundamentals

    Skills you'll gain: Dashboard, Splunk, Data Analysis, Analytical Skills, Exploratory Data Analysis, Software Installation, Query Languages, Data Processing, Data Visualization Software, Time Series Analysis and Forecasting, Data Manipulation, Data Import/Export

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    K

    Knowledge Accelerators

    From Excel to Power BI

    Skills you'll gain: Power BI, Business Intelligence, Data Visualization, Business Reporting, Business Analytics, Data Analysis, Data Synthesis, Excel Formulas, Data Manipulation, Collaborative Software, Trend Analysis, Data Management, Data Quality

    4.5
    Rating, 4.5 out of 5 stars
    ·
    1.7K reviews

    Beginner · Course · 1 - 3 Months

  • Status: New
    New
    Status: Preview
    Preview
    E

    EDUCBA

    Apply Neural Networks for Car Price Prediction

    Skills you'll gain: Exploratory Data Analysis, Feature Engineering, Data Analysis, Data Preprocessing, Model Evaluation, Data Cleansing, Data Transformation, Predictive Modeling, Pandas (Python Package), Applied Machine Learning, Statistical Methods, Regression Analysis, Scikit Learn (Machine Learning Library), Artificial Neural Networks

    Beginner · Course · 1 - 4 Weeks

  • Status: New
    New
    Status: Free Trial
    Free Trial
    P

    Packt

    Google Colab for Data Science & AI using Python

    Skills you'll gain: Plotly, Object Oriented Programming (OOP), Matplotlib, Pandas (Python Package), Data Visualization, Interactive Data Visualization, Seaborn, Data Analysis, NumPy, Data Visualization Software, Data Structures, Restful API, Python Programming, Application Programming Interface (API), Scatter Plots, Data Manipulation, Programming Principles, Computer Programming, Data Transformation, Program Development

    Intermediate · Specialization · 1 - 3 Months

  • Status: New
    New
    Status: Free Trial
    Free Trial
    C

    Coursera

    Connect and Transform External Data Seamlessly

    Skills you'll gain: OAuth, JSON, Data Wrangling, Application Programming Interface (API), API Design, Application Security

    Intermediate · Course · 1 - 4 Weeks

  • Status: New
    New
    Status: Preview
    Preview
    U

    University of London

    Narrative Foundations for Immersive Media and Video Games

    Skills you'll gain: Game Design, User Story, Virtual Reality, Storytelling, Augmented and Virtual Reality (AR/VR), Interactive Design, Persona (User Experience), Storyboarding, Virtual Environment, Experience Design

    Beginner · Course · 1 - 3 Months

  • Status: New
    New
    Status: Free Trial
    Free Trial
    E

    EDUCBA

    Apache & Tomcat Web Application Deployment Projects

    Skills you'll gain: Server Side, Application Deployment, Apache Tomcat, Apache, Web Design, Front-End Web Development, PHP (Scripting Language), Application Servers, User Interface and User Experience (UI/UX) Design, Full-Stack Web Development, HTML and CSS, Web Development, UI Components, Web Servers, Email Automation, Usability, Development Testing, Interactive Design, Java Platform Enterprise Edition (J2EE), Web Analytics and SEO

    Beginner · Specialization · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    D

    Duke University

    Machine Learning Foundations for Product Managers

    Skills you'll gain: Deep Learning, Model Evaluation, Unsupervised Learning, Classification And Regression Tree (CART), Machine Learning, Regression Analysis, Artificial Intelligence and Machine Learning (AI/ML), Convolutional Neural Networks, Decision Tree Learning, Computer Vision, Logistic Regression, Supervised Learning, Natural Language Processing, Random Forest Algorithm, Data Science, Predictive Analytics, Algorithms

    4.7
    Rating, 4.7 out of 5 stars
    ·
    766 reviews

    Intermediate · Course · 1 - 3 Months

1…103104105…451

In summary, here are 10 of our most popular marketing analytics courses

  • Salesforce Agentforce: Introduction to Agentforce Platform: Edureka
  • Foundations of Internal Auditing and Organizational Risk: University of Illinois Urbana-Champaign
  • Create Professional Motion Graphics in Premiere Pro: EDUCBA
  • Gestión de las empresas de alimentación y bebidas: Università Bocconi
  • Learn to Analyze Data with Splunk Fundamentals: EDUCBA
  • From Excel to Power BI: Knowledge Accelerators
  • Apply Neural Networks for Car Price Prediction: EDUCBA
  • Google Colab for Data Science & AI using Python: Packt
  • Connect and Transform External Data Seamlessly: Coursera
  • Narrative Foundations for Immersive Media and Video Games: University of London

Skills you can learn in Marketing

Market (economics) (28)
Social Media (15)
Marketing Strategy (14)
Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

Other topics to explore

Arts and Humanities
338 courses
Business
1095 courses
Computer Science
668 courses
Data Science
425 courses
Information Technology
145 courses
Health
471 courses
Math and Logic
70 courses
Personal Development
137 courses
Physical Science and Engineering
413 courses
Social Sciences
401 courses
Language Learning
150 courses

Coursera Footer

Skills

  • Artificial Intelligence (AI)
  • Cybersecurity
  • Data Analytics
  • Digital Marketing
  • English Speaking
  • Generative AI (GenAI)
  • Microsoft Excel
  • Microsoft Power BI
  • Project Management
  • Python

Certificates & Programs

  • Google Cybersecurity Certificate
  • Google Data Analytics Certificate
  • Google IT Support Certificate
  • Google Project Management Certificate
  • Google UX Design Certificate
  • IBM Data Analyst Certificate
  • IBM Data Science Certificate
  • Machine Learning Certificate
  • Microsoft Power BI Data Analyst Certificate
  • UI / UX Design Certificate

Industries & Careers

  • Business
  • Computer Science
  • Data Science
  • Education & Teaching
  • Engineering
  • Finance
  • Healthcare
  • Human Resources (HR)
  • Information Technology (IT)
  • Marketing

Career Resources

  • Career Aptitude Test
  • Examples of Strengths and Weaknesses for Job Interviews
  • High-Income Skills to Learn
  • How Does Cryptocurrency Work?
  • How to Highlight Duplicates in Google Sheets
  • How to Learn Artificial Intelligence
  • Popular Cybersecurity Certifications
  • Preparing for the PMP Certification
  • Signs You Will Get the Job After an Interview
  • What Is Artificial Intelligence?

Coursera

  • About
  • What We Offer
  • Leadership
  • Careers
  • Catalog
  • Coursera Plus
  • Professional Certificates
  • MasterTrack® Certificates
  • Degrees
  • For Enterprise
  • For Government
  • For Campus
  • Become a Partner
  • Social Impact
  • Free Courses
  • Share your Coursera learning story

Community

  • Learners
  • Partners
  • Beta Testers
  • Blog
  • The Coursera Podcast
  • Tech Blog

More

  • Press
  • Investors
  • Terms
  • Privacy
  • Help
  • Accessibility
  • Contact
  • Articles
  • Directory
  • Affiliates
  • Modern Slavery Statement
  • Do Not Sell/Share
Learn Anywhere
Download on the App Store
Get it on Google Play
Logo of Certified B Corporation
© 2026 Coursera Inc. All rights reserved.
  • Coursera Facebook
  • Coursera Linkedin
  • Coursera Twitter
  • Coursera YouTube
  • Coursera Instagram
  • Coursera TikTok