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  • Marketing Analytics

Marketing Analytics Courses

Marketing analytics courses can help you learn data analysis, customer segmentation, campaign performance measurement, and return on investment calculations. You can build skills in interpreting marketing metrics, optimizing digital strategies, and leveraging consumer insights to drive decisions. Many courses introduce tools like Google Analytics, Tableau, and Excel, that support analyzing data and visualizing trends, enabling you to apply your skills in real marketing scenarios.


More to explore:

Popular Marketing Analytics Courses and Certifications


  • C

    Coursera

    Copywriting with ChatGPT: Produce Compelling Copy That Sells

    Skills you'll gain: Copywriting, User Research, Target Audience, Prompt Engineering, ChatGPT, Writing and Editing, Marketing Materials, Product Knowledge, Value Propositions, Marketing Communications

    4.7
    Rating, 4.7 out of 5 stars
    ·
    78 reviews

    Beginner · Guided Project · Less Than 2 Hours

  • Status: Free Trial
    Free Trial
    M

    Microsoft

    Create Machine Learning Models in Microsoft Azure

    Skills you'll gain: Unsupervised Learning, Scikit Learn (Machine Learning Library), PyTorch (Machine Learning Library), Convolutional Neural Networks, Exploratory Data Analysis, Deep Learning, Microsoft Azure, Data Visualization, Classification Algorithms, Applied Machine Learning, Regression Analysis, Predictive Modeling, Data Analysis, Image Analysis, Artificial Intelligence and Machine Learning (AI/ML), Data Science, MLOps (Machine Learning Operations), Transfer Learning, Machine Learning, Tensorflow

    4.5
    Rating, 4.5 out of 5 stars
    ·
    330 reviews

    Intermediate · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    M

    McMaster University

    Finance for Everyone: Markets

    Skills you'll gain: Financial Market, Capital Markets, Derivatives, Equities, Financial Policy, Finance, Investments, Market Dynamics, Market Trend, Financial Regulation, Market Analysis, Presentations

    4.7
    Rating, 4.7 out of 5 stars
    ·
    416 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    I

    Imperial College London

    Study Designs in Epidemiology

    Skills you'll gain: Research Design, Epidemiology, Biostatistics, Clinical Research, Research Methodologies, Public Health, Statistical Analysis, Sample Size Determination, Data Analysis

    4.8
    Rating, 4.8 out of 5 stars
    ·
    620 reviews

    Intermediate · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    C

    Corporate Finance Institute

    BI Essentials for Finance Analysts (Tableau Edition)

    Skills you'll gain: Dashboard, Tableau Software, Interactive Data Visualization, Excel Formulas, Data Visualization Software, Data Modeling, Data Visualization, SQL, Data Presentation, E-Commerce, Pivot Tables And Charts, Databases, Data Manipulation, Data Storytelling, Data Analysis, Performance Analysis, Data Cleansing, Business Intelligence, Data Transformation, Financial Analysis

    4.8
    Rating, 4.8 out of 5 stars
    ·
    98 reviews

    Beginner · Specialization · 3 - 6 Months

  • Status: Free Trial
    Free Trial
    M

    Microsoft

    SQL Foundations

    Skills you'll gain: Microsoft SQL Servers, SQL, Transact-SQL, Databases, Relational Databases, Data Transformation, Data Manipulation, Query Languages, Generative AI, Data Analysis

    4.6
    Rating, 4.6 out of 5 stars
    ·
    179 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Free
    Free
    C

    Coursera

    Google Ads for Beginners: Master Essentials & Fundamentals

    Skills you'll gain: Google Ads, Keyword Research, Advertising Campaigns, Pay Per Click Advertising, Online Advertising, Campaign Management, Digital Advertising, Search Engine Marketing, Performance marketing

    3.7
    Rating, 3.7 out of 5 stars
    ·
    18 reviews

    Beginner · Guided Project · Less Than 2 Hours

  • U

    Universitat Autònoma de Barcelona

    Big Data: el impacto de los datos masivos en la sociedad actual

    Skills you'll gain: Big Data, Data Processing, Data Storage Technologies, Analytics, Economics, Policy, and Social Studies, Apache Hadoop, Real Time Data, Data Analysis, Data Ethics, Unstructured Data, Social Impact, Case Studies

    4.7
    Rating, 4.7 out of 5 stars
    ·
    2.2K reviews

    Beginner · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    J

    Johns Hopkins University

    Precalculus through Data and Modelling

    Skills you'll gain: Data Analysis, Applied Mathematics, Mathematical Modeling, Graphing, Trigonometry, R (Software), Analytical Skills, General Mathematics, Statistics, Algebra, Systems Of Measurement, Correlation Analysis, Regression Analysis, Calculus, Geometry

    4.7
    Rating, 4.7 out of 5 stars
    ·
    321 reviews

    Beginner · Specialization · 3 - 6 Months

  • Status: Preview
    Preview
    U

    Universidad Austral

    Emprendiendo en STEM

    Skills you'll gain: Design Thinking, Team Leadership, Team Building, Market Opportunities, Entrepreneurship, Solution Design, Financial Management, Marketing Strategies, Innovation, Marketing, Business Development, Business Planning, Business Modeling, Value Propositions, New Product Development, Professional Networking

    4.9
    Rating, 4.9 out of 5 stars
    ·
    70 reviews

    Beginner · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    J

    Johns Hopkins University

    The Data Science of Health Informatics

    Skills you'll gain: Health Informatics, Health Care, Medical Records, Health Information Management, Clinical Informatics, Electronic Medical Record System, Databases, Data Analysis, Data Quality, Interoperability, Big Data, Query Languages, Data Science

    4.6
    Rating, 4.6 out of 5 stars
    ·
    229 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    J

    Johns Hopkins University

    Drug Development and Pharmacoepidemiology

    Skills you'll gain: Medication Therapy Management, Drug Development, Clinical Trials, Pharmaceuticals, Pharmacotherapy, Pharmacology, Medical Prescription, Patient Education And Counseling, Clinical Research, Pre-Clinical Development, Drug Interaction, Patient Safety, Medical Devices, Statistical Analysis, Value-Based Care, Epidemiology, Utilization Management, Program Evaluation, Public Health, Data Analysis

    4.7
    Rating, 4.7 out of 5 stars
    ·
    121 reviews

    Intermediate · Specialization · 3 - 6 Months

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In summary, here are 10 of our most popular marketing analytics courses

  • Copywriting with ChatGPT: Produce Compelling Copy That Sells: Coursera
  • Create Machine Learning Models in Microsoft Azure: Microsoft
  • Finance for Everyone: Markets: McMaster University
  • Study Designs in Epidemiology: Imperial College London
  • BI Essentials for Finance Analysts (Tableau Edition): Corporate Finance Institute
  • SQL Foundations: Microsoft
  • Google Ads for Beginners: Master Essentials & Fundamentals: Coursera
  • Big Data: el impacto de los datos masivos en la sociedad actual: Universitat Autònoma de Barcelona
  • Precalculus through Data and Modelling: Johns Hopkins University
  • Emprendiendo en STEM: Universidad Austral

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Modeling (9)
Social Media Marketing (9)
Brand Management (7)

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