• For Individuals
  • For Businesses
  • For Universities
  • For Governments
Degrees
​
Log In
Join for Free
  • Browse
  • Marketing Strategy

Marketing Strategy Courses

Marketing strategy courses can help you learn customer segmentation, brand positioning, competitive analysis, and campaign planning. You can build skills in data interpretation, digital marketing tactics, and content creation strategies. Many courses introduce tools like Google Analytics, social media management platforms, and email marketing software, showing how these resources can enhance your marketing efforts and track performance effectively.


Popular Marketing Strategy Courses and Certifications


  • Status: Free Trial
    Free Trial
    E

    Emory University

    Mastering Business Essentials: Introduction

    Skills you'll gain: Business, Market Dynamics, Supply Chain Management, Business Strategy, Business Operations, Logistics Management, Business Economics, Marketing, Competitive Analysis, Profit and Loss (P&L) Management, Value Propositions, Strategic Decision-Making, Market Analysis

    4.9
    Rating, 4.9 out of 5 stars
    ·
    51 reviews

    Beginner · Course · 1 - 3 Months

  • Status: Preview
    Preview
    M

    Michigan State University

    Getting Your Film off the Ground

    Skills you'll gain: Fundraising and Crowdsourcing, Grant Writing, Fundraising, Digital Media Strategy, Proposal Writing, Campaign Management, Social Media, Social Media Strategy, Stakeholder Engagement, Brand Marketing, Content Strategy, Content Creation

    4.5
    Rating, 4.5 out of 5 stars
    ·
    57 reviews

    Beginner · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    S

    SkillUp

    Enterprise Data Integration, Governance and Architecture

    Skills you'll gain: Data Security, Data Migration, Data Governance, Extract, Transform, Load, Cloud Storage, Data Architecture, Data Management, Data Integration, Data Storage, Enterprise Architecture, Data Quality, Personally Identifiable Information, Data Modeling, Incident Response, Security Controls, Information Privacy, Data Infrastructure, Data Warehousing, Threat Detection, Law, Regulation, and Compliance

    4.5
    Rating, 4.5 out of 5 stars
    ·
    74 reviews

    Advanced · Specialization · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    K

    Kennesaw State University

    Cybersecurity and Mobility

    Skills you'll gain: Cyber Security Strategy, Cybersecurity, Mobile Security, Cyber Threat Intelligence, Security Management, Network Security, Cyber Security Policies, Internet Of Things, Data Security, Wireless Networks, Emerging Technologies, Business Logic

    4.5
    Rating, 4.5 out of 5 stars
    ·
    639 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    U

    Universidad de Palermo

    Digital Disruption

    Skills you'll gain: Business Strategy, Business Strategies, Business Planning, Innovation, Digital Transformation, Technology Strategies, Business Modeling, Emerging Technologies, Organizational Change, Business Technologies, Market Analysis

    4.7
    Rating, 4.7 out of 5 stars
    ·
    24 reviews

    Intermediate · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    M

    Microsoft

    Generative AI for Data Scientists

    Skills you'll gain: Generative AI, Microsoft Copilot, Generative Adversarial Networks (GANs), Natural Language Processing, Data Quality, Anomaly Detection, Data Storytelling, Technical Communication, Responsible AI, Data Visualization, Data Ethics, Data-Driven Decision-Making, Interactive Data Visualization, Data Pipelines, Data Cleansing, Data Visualization Software, Data Preprocessing, Data Science, Autoencoders, Critical Thinking

    4.6
    Rating, 4.6 out of 5 stars
    ·
    67 reviews

    Beginner · Specialization · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    C

    California Institute of the Arts

    Making Money as a Freelancer

    Skills you'll gain: Financial Data, Financial Acumen, Budget Management, Financial Analysis, Financial Forecasting, Small Business Accounting, Accounting, Price Negotiation, Business Planning, Budgeting, Financial Planning, Financial Management, Forecasting, Balance Sheet, Expense Management, Financial Reporting, Revenue Management

    4.7
    Rating, 4.7 out of 5 stars
    ·
    185 reviews

    Beginner · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    S

    Skillshare

    Logo Design: From Concept to Client-Approved Work

    Skills you'll gain: Logo Design, Adobe Illustrator, Presentations, Typography, Graphic Design, Animations, Adobe After Effects, Motion Graphics, Adobe Creative Cloud, Branding, Brand Strategy, Marketing Design, System Configuration, Brainstorming, Intellectual Property, Design Software, Creative Design, Strategic Thinking, Legal Risk, Adobe Photoshop

    4.4
    Rating, 4.4 out of 5 stars
    ·
    11 reviews

    Beginner · Specialization · 3 - 6 Months

  • Status: Free Trial
    Free Trial
    L

    LearnQuest

    Advanced Network Security

    Skills you'll gain: Incident Response, Cyber Threat Hunting, Computer Security Incident Management, Intrusion Detection and Prevention, Cyber Threat Intelligence, Continuous Monitoring, Threat Detection, Cloud Security, Disaster Recovery, Threat Management, Firewall, Security Management, Network Security, Cybersecurity, Cloud Services, AI Security, Network Monitoring, Security Strategy, Information Systems Security, Cloud Management

    4.4
    Rating, 4.4 out of 5 stars
    ·
    96 reviews

    Advanced · Specialization · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    U

    University of Illinois Urbana-Champaign

    Customer Centric Innovation

    Skills you'll gain: Design Thinking, Innovation, New Product Development, Product Development, Customer Insights, Service Design, Customer experience strategy (CX), Customer Analysis, User Feedback, Consumer Behaviour, Market Research, Business Strategies, Customer Relationship Management, Case Studies

    4.7
    Rating, 4.7 out of 5 stars
    ·
    70 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    N

    Northeastern University

    Business Application of Machine Learning and Artificial Intelligence in Healthcare

    Skills you'll gain: Health Informatics, Decision Support Systems, Process Mapping, Business Analytics, Predictive Analytics, Data-Driven Decision-Making, Customer experience strategy (CX), Artificial Intelligence and Machine Learning (AI/ML), Analytics, Applied Machine Learning, Healthcare Industry Knowledge, Performance Metric

    4.4
    Rating, 4.4 out of 5 stars
    ·
    84 reviews

    Intermediate · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    M

    Microsoft

    Team Building and Leadership in Project Management

    Skills you'll gain: Team Building, Virtual Teams, Team Management, Conflict Management, Teamwork, Leadership, Project Management, Project Management Institute (PMI) Methodology, Intercultural Competence, Communication Strategies, Stakeholder Management, Communication, Emotional Intelligence, Goal Setting

    4.8
    Rating, 4.8 out of 5 stars
    ·
    104 reviews

    Beginner · Course · 1 - 4 Weeks

Searches related to marketing strategy

marketing strategy specialization
marketing strategy for entrepreneurs
marketing strategy for engineers and technologists
marketing strategy and techniques
marketing strategy free
marketing strategy capstone project
marketing strategy specialist free
marketing strategy by ie business school
1…217218219…422

In summary, here are 10 of our most popular marketing strategy courses

  • Mastering Business Essentials: Introduction: Emory University
  • Getting Your Film off the Ground : Michigan State University
  • Enterprise Data Integration, Governance and Architecture: SkillUp
  • Cybersecurity and Mobility: Kennesaw State University
  • Digital Disruption: Universidad de Palermo
  • Generative AI for Data Scientists: Microsoft
  • Making Money as a Freelancer: California Institute of the Arts
  • Logo Design: From Concept to Client-Approved Work: Skillshare
  • Advanced Network Security: LearnQuest
  • Customer Centric Innovation: University of Illinois Urbana-Champaign

Skills you can learn in Marketing

Market (economics) (28)
Social Media (15)
Marketing Strategy (14)
Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

Other topics to explore

Arts and Humanities
338 courses
Business
1095 courses
Computer Science
668 courses
Data Science
425 courses
Information Technology
145 courses
Health
471 courses
Math and Logic
70 courses
Personal Development
137 courses
Physical Science and Engineering
413 courses
Social Sciences
401 courses
Language Learning
150 courses

Coursera Footer

Skills

  • Accounting
  • Artificial Intelligence (AI)
  • Cybersecurity
  • Data Analytics
  • Digital Marketing
  • Human Resources (HR)
  • Microsoft Excel
  • Project Management
  • Python
  • SQL

Professional Certificates

  • Google AI Certificate
  • Google Cybersecurity Certificate
  • Google Data Analytics Certificate
  • Google IT Support Certificate
  • Google Project Management Certificate
  • Google UX Design Certificate
  • IBM AI Engineering Certificate
  • IBM AI Product Manager Certificate
  • IBM Data Science Certificate
  • Intuit Academy Bookkeeping Certificate

Courses & Specializations

  • AI Essentials Specialization
  • AI For Business Specialization
  • AI For Everyone Course
  • AI in Healthcare Specialization
  • Deep Learning Specialization
  • Excel Skills for Business Specialization
  • Financial Markets Course
  • Machine Learning Specialization
  • Prompt Engineering for ChatGPT Course
  • Python for Everybody Specialization

Career Resources

  • Career Aptitude Test
  • CAPM Certification Requirements
  • CompTIA A+ Certification Requirements
  • CompTIA Security+ Certification Requirements
  • Essential IT Certifications
  • Free IT Certifications and Courses
  • High-Income Skills to Learn
  • How to Learn Artificial Intelligence
  • PMP Certification Requirements
  • Popular Cybersecurity Certifications

Coursera

  • About
  • What We Offer
  • Leadership
  • Careers
  • Catalog
  • Coursera Plus
  • Professional Certificates
  • MasterTrack® Certificates
  • Degrees
  • For Enterprise
  • For Government
  • For Campus
  • Become a Partner
  • Social Impact
  • Free Courses
  • Share your Coursera learning story

Community

  • Learners
  • Partners
  • Beta Testers
  • Blog
  • The Coursera Podcast
  • Tech Blog

More

  • Press
  • Investors
  • Terms
  • Privacy
  • Help
  • Accessibility
  • Contact
  • Articles
  • Directory
  • Affiliates
  • Modern Slavery Statement
  • Do Not Sell/Share
Learn Anywhere
Download on the App Store
Get it on Google Play
Logo of Certified B Corporation
© 2026 Coursera Inc. All rights reserved.
  • Coursera Facebook
  • Coursera Linkedin
  • Coursera Twitter
  • Coursera YouTube
  • Coursera Instagram
  • Coursera TikTok