Marketing strategy courses can help you learn customer segmentation, brand positioning, competitive analysis, and campaign planning. You can build skills in data interpretation, digital marketing tactics, and content creation strategies. Many courses introduce tools like Google Analytics, social media management platforms, and email marketing software, showing how these resources can enhance your marketing efforts and track performance effectively.

University of Michigan
Skills you'll gain: Mergers & Acquisitions, Strategic Decision-Making, Financial Analysis, Return On Investment, Business Valuation, Cost Benefit Analysis, Financial Modeling, Finance, Pharmaceuticals, Investment Banking, Negotiation, Healthcare Industry Knowledge, Corporate Finance, Health Care, Cash Flows
Intermediate · Course · 1 - 4 Weeks

University of Michigan
Skills you'll gain: Responsible AI, Prompt Engineering, Generative AI, ChatGPT, LLM Application, Education Software and Technology, Design Strategies, Artificial Intelligence, Data Ethics, Content Creation, Professional Development
Beginner · Course · 1 - 4 Weeks

Skills you'll gain: Content Performance Analysis, Social Media Campaigns, Drive Engagement, Video Production, Photo/Video Production and Technology, Workflow Management
Beginner · Course · 1 - 4 Weeks

Northeastern University
Skills you'll gain: Branding, Advertising, Consumer Behaviour, Brand Management, Brand Strategy, Integrated Marketing Communications, Advertising Campaigns, Marketing Communications, Brand Awareness, Marketing, Promotional Strategies, Media Planning, Digital Advertising, Customer Engagement, Media Strategy, Design Thinking
Beginner · Course · 1 - 4 Weeks

Skills you'll gain: Agile Methodology, Agile Project Management, Project Management Life Cycle, Kanban Principles, Project Management Institute (PMI) Methodology, Project Management, Sprint Planning, Performance Measurement, Lean Methodologies, Continuous Improvement Process, Risk Management, Team Management
Beginner · Course · 1 - 4 Weeks

Skills you'll gain: Prompt Engineering, Business Workflow Analysis, Generative AI Agents, AI Workflows, Business Process Automation, Generative AI, AI Enablement, Tool Calling, Process Optimization, No-Code Development
Intermediate · Course · 1 - 3 Months
University of Illinois Urbana-Champaign
Skills you'll gain: Economics, Policy, and Social Studies, Supply And Demand, Market Analysis, Economics, Resource Allocation, Environmental Issue, Public Policies
Beginner · Course · 1 - 4 Weeks

University of Colorado Boulder
Skills you'll gain: Stakeholder Management, Technical Management, Engineering Management, Negotiation, Mentorship, Leadership, Courage, Growth Mindedness, Business Leadership, Team Leadership, Office Management, Collaboration, Professional Development, Visionary, Personal Development, Accountability, Positivity, Resilience
Build toward a degree
Beginner · Course · 1 - 4 Weeks

Skills you'll gain: Anthropic Claude, Business Intelligence, Data Presentation, Data Visualization, Trend Analysis, Sales, Business Analytics, Sales Strategy, Data-Driven Decision-Making, Data Analysis, Business Strategy, Business Analysis, AI Enablement
Intermediate · Guided Project · Less Than 2 Hours

Fundação Instituto de Administração
Skills you'll gain: Supply Chain, Supply Chain Management, Supply Chain Planning, Materials Management, Sustainable Business, Inventory Management System, Strategic Decision-Making, Demand Planning, Supplier Relationship Management, Customer Demand Planning, Strategic Partnership, Business Strategy, Governance, Business Technologies, Forecasting, Sustainability Standards, Risk Mitigation, Internet Of Things
Beginner · Course · 1 - 3 Months

Coursera
Skills you'll gain: Video Editing, Canva (Software), Video Production, Marketing Materials, Content Creation, Digital Content, Animations, Multimedia, Storytelling, Typography, Branding, Data Import/Export, Drive Engagement
Beginner · Course · 1 - 4 Weeks

University of Maryland, College Park
Skills you'll gain: Emerging Technologies, Technology Strategies, Media and Communications, Electronic Media, Business Technologies, Digital Transformation, Business Transformation, Social Media, Innovation, Organizational Change, Competitive Analysis, Case Studies, E-Commerce, Business Strategy
Beginner · Course · 1 - 3 Months