• For Individuals
  • For Businesses
  • For Universities
  • For Governments
Degrees
​
Log In
Join for Free
  • Browse
  • Marketing Strategy

Marketing Strategy Courses

Marketing strategy courses can help you learn customer segmentation, brand positioning, competitive analysis, and campaign planning. You can build skills in data interpretation, digital marketing tactics, and content creation strategies. Many courses introduce tools like Google Analytics, social media management platforms, and email marketing software, showing how these resources can enhance your marketing efforts and track performance effectively.


More to explore:

Popular Marketing Strategy Courses and Certifications


  • Status: Free Trial
    Free Trial
    S

    Skillshare

    Hone Your Style: Discover and Develop Your Editing Style

    Skills you'll gain: Video Editing, Style Guides, Post-Production, Storyboarding, Storytelling, Aesthetics, Communication

    Mixed · Course · 1 - 4 Weeks

  • Status: Preview
    Preview
    F

    Fred Hutchinson Cancer Center

    Determining AI Needs

    Skills you'll gain: Model Evaluation, AI Enablement, AI Product Strategy, AI Security, Artificial Intelligence, Project Design, Goal Setting, Decision Making, Usability Testing, Needs Assessment, Project Planning, Cost Estimation, Resource Planning, Resource Management, Data Security

    4.1
    Rating, 4.1 out of 5 stars
    ·
    31 reviews

    Intermediate · Course · 1 - 4 Weeks

  • P

    Packt

    A Comprehensive Guide To Acing Job Interviews

    Skills you'll gain: Professional Networking, Applicant Tracking Systems, LinkedIn, Recruitment, Talent Acquisition, Relationship Building, Adaptability

    Intermediate · Course · 3 - 6 Months

  • Status: Preview
    Preview
    U

    UBITS

    Conecta de forma efectiva con los clientes de retail

    Skills you'll gain: Customer Complaint Resolution, Non-Verbal Communication, Oral Expression, Verbal Communication Skills, Customer experience improvement, Customer Service, Customer Inquiries, Service Improvement, Interpersonal Communications, Company, Product, and Service Knowledge, Communication

    4.6
    Rating, 4.6 out of 5 stars
    ·
    8 reviews

    Intermediate · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    S

    Salesforce

    Impulsa la productividad mediante la pila de tecnología

    Skills you'll gain: Customer Relationship Management (CRM) Software, Sales Development, Technical Sales, Salesforce, Sales Prospecting, Sales, Lead Generation, Sales Strategy, Business Software, Productivity Software, Social Media, LinkedIn, Video Production

    Beginner · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    C

    Coursera

    Supercharge with Salesforce Einstein (GPT)

    Skills you'll gain: Salesforce, Customer Relationship Management, AI Enablement, Responsible AI, Salesforce Development, Artificial Intelligence, Customer Data Management, Automation, Analytics, Data-Driven Decision-Making, Data Integration, Predictive Modeling

    Intermediate · Course · 1 - 4 Weeks

  • Status: Preview
    Preview
    I

    IESE Business School

    Mastering the Art of Scaling and Convincing Investors

    Skills you'll gain: Entrepreneurship, Business Valuation, Market Analysis, Competitive Analysis, Presentations, Fundraising, Market Research, Strategic Decision-Making, Strategic Thinking, New Business Development, Return On Investment, Due Diligence, Value Propositions, Mergers & Acquisitions, Negotiation, Investments, Financial Analysis, Innovation

    Beginner · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    G

    Google Cloud

    Sorumlu Yapay Zeka'ya Giriş

    Skills you'll gain: Responsible AI, Data Ethics, Artificial Intelligence, AI Product Strategy, Business Ethics, Ethical Standards And Conduct

    Beginner · Course · 1 - 4 Weeks

  • C

    Coursera

    Erstelle digitale Produkte in Visme

    Skills you'll gain: Logo Design, Graphic and Visual Design Software, Digital Design, Graphic Design, Design Software, Digital Publishing, Marketing, Creative Design, Data Sharing

    Beginner · Guided Project · Less Than 2 Hours

  • Status: Preview
    Preview
    N

    Northeastern University

    Introduction to Machine Learning and Algorithmic Bias

    Skills you'll gain: Responsible AI, Artificial Intelligence and Machine Learning (AI/ML), AI Enablement, Machine Learning, Governance, Model Evaluation, Risk Mitigation, Algorithms, Data Preprocessing, Business Ethics, Data Governance, Data Collection, Regulatory Requirements, Business, Business Strategy, Business Planning

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    S

    Skillshare

    Shopify eCommerce Ads Masterclass: Campaign Management

    Skills you'll gain: Performance marketing, Marketing Analytics, Pay Per Click Advertising, Analysis, Google Analytics, Promotions and Campaigns, Process Optimization, Return On Investment

    Intermediate · Course · 1 - 3 Months

  • Status: Preview
    Preview
    U

    UBITS

    El desarrollo de una startup

    Skills you'll gain: Market Opportunities, Customer Analysis, Market Analysis, Sales Strategy, Customer Retention, Business Modeling, Entrepreneurship, B2B Sales, Business-To-Consumer, Technology Strategies, Customer Acquisition Management, Business Strategy, Innovation

    Intermediate · Course · 1 - 4 Weeks

1…331332333…415

In summary, here are 10 of our most popular marketing strategy courses

  • Hone Your Style: Discover and Develop Your Editing Style: Skillshare
  • Determining AI Needs: Fred Hutchinson Cancer Center
  • A Comprehensive Guide To Acing Job Interviews: Packt
  • Conecta de forma efectiva con los clientes de retail: UBITS
  • Impulsa la productividad mediante la pila de tecnología: Salesforce
  • Supercharge with Salesforce Einstein (GPT): Coursera
  • Mastering the Art of Scaling and Convincing Investors: IESE Business School
  • Sorumlu Yapay Zeka'ya Giriş: Google Cloud
  • Erstelle digitale Produkte in Visme : Coursera
  • Introduction to Machine Learning and Algorithmic Bias: Northeastern University

Skills you can learn in Marketing

Market (economics) (28)
Social Media (15)
Marketing Strategy (14)
Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

Other topics to explore

Arts and Humanities
338 courses
Business
1095 courses
Computer Science
668 courses
Data Science
425 courses
Information Technology
145 courses
Health
471 courses
Math and Logic
70 courses
Personal Development
137 courses
Physical Science and Engineering
413 courses
Social Sciences
401 courses
Language Learning
150 courses

Coursera Footer

Skills

  • Artificial Intelligence (AI)
  • Cybersecurity
  • Data Analytics
  • Digital Marketing
  • English Speaking
  • Generative AI (GenAI)
  • Microsoft Excel
  • Microsoft Power BI
  • Project Management
  • Python

Certificates & Programs

  • Google Cybersecurity Certificate
  • Google Data Analytics Certificate
  • Google IT Support Certificate
  • Google Project Management Certificate
  • Google UX Design Certificate
  • IBM Data Analyst Certificate
  • IBM Data Science Certificate
  • Machine Learning Certificate
  • Microsoft Power BI Data Analyst Certificate
  • UI / UX Design Certificate

Industries & Careers

  • Business
  • Computer Science
  • Data Science
  • Education & Teaching
  • Engineering
  • Finance
  • Healthcare
  • Human Resources (HR)
  • Information Technology (IT)
  • Marketing

Career Resources

  • Career Aptitude Test
  • Examples of Strengths and Weaknesses for Job Interviews
  • High-Income Skills to Learn
  • How Does Cryptocurrency Work?
  • How to Highlight Duplicates in Google Sheets
  • How to Learn Artificial Intelligence
  • Popular Cybersecurity Certifications
  • Preparing for the PMP Certification
  • Signs You Will Get the Job After an Interview
  • What Is Artificial Intelligence?

Coursera

  • About
  • What We Offer
  • Leadership
  • Careers
  • Catalog
  • Coursera Plus
  • Professional Certificates
  • MasterTrack® Certificates
  • Degrees
  • For Enterprise
  • For Government
  • For Campus
  • Become a Partner
  • Social Impact
  • Free Courses
  • Share your Coursera learning story

Community

  • Learners
  • Partners
  • Beta Testers
  • Blog
  • The Coursera Podcast
  • Tech Blog

More

  • Press
  • Investors
  • Terms
  • Privacy
  • Help
  • Accessibility
  • Contact
  • Articles
  • Directory
  • Affiliates
  • Modern Slavery Statement
  • Do Not Sell/Share
Learn Anywhere
Download on the App Store
Get it on Google Play
Logo of Certified B Corporation
© 2026 Coursera Inc. All rights reserved.
  • Coursera Facebook
  • Coursera Linkedin
  • Coursera Twitter
  • Coursera YouTube
  • Coursera Instagram
  • Coursera TikTok