• For Individuals
  • For Businesses
  • For Universities
  • For Governments
Degrees
​
Log In
Join for Free
  • Browse
  • Social Media Marketing

Social Media Marketing Courses

Social media marketing courses can help you learn content creation, audience engagement strategies, analytics interpretation, and campaign management. You can build skills in crafting compelling posts, optimizing ad spend, and measuring ROI on various platforms. Many courses introduce tools like Hootsuite for scheduling, Google Analytics for tracking performance, and Canva for designing eye-catching visuals, showing how these skills are applied in real campaigns.


Popular Social Media Marketing Courses and Certifications


  • Status: Free Trial
    Free Trial
    C

    Coursera

    Facebook Optimization: Grow Your Presence

    Skills you'll gain: Content Performance Analysis, Facebook, Marketing Analytics, Social Media Content, Social Media Marketing, Social Media Management, Content Strategy, Online Advertising, Instagram, Analytics, Performance Measurement, Key Performance Indicators (KPIs), Social Media Strategy, Scalability, Revenue Management, Data-Driven Decision-Making, Brand Marketing, Promotional Strategies

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    M

    Microsoft

    Stakeholder Relations and Reporting

    Skills you'll gain: Stakeholder Communications, Stakeholder Management, Stakeholder Analysis, Communication Planning, Stakeholder Engagement, Public Relations, Public Affairs, Performance Reporting, Report Writing, Strategic Communication, Marketing Effectiveness, Community Outreach, Performance Metric, Data Storytelling, Presentations, Relationship Building, Data Visualization

    4.8
    Rating, 4.8 out of 5 stars
    ·
    38 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    U

    University of Colorado Boulder

    Introduction to Corporate Sustainability

    Skills you'll gain: Corporate Sustainability, Environmental Social And Corporate Governance (ESG), Sustainable Business, Sustainable Development, Systems Thinking, Corporate Strategy, Sustainability Reporting, Climate Change Mitigation, Business Ethics, Compliance Management, Business Risk Management, Environment and Resource Management, Climate Change Adaptation, Supply Chain Management, Stakeholder Engagement, Communication Strategies

    4.3
    Rating, 4.3 out of 5 stars
    ·
    20 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    C

    Coursera

    Business-to-Consumer (B2C) Sales Strategies and Techniques

    Skills you'll gain: Sales Presentation, Product Knowledge, Selling Techniques, Target Audience, Customer Relationship Building, Sales Prospecting, Verbal Communication Skills, Closing (Sales), Business-To-Consumer, Sales, Communication, Customer Analysis, Sales Strategy, Customer Engagement, Product Demonstration, Consumer Behaviour

    4.9
    Rating, 4.9 out of 5 stars
    ·
    17 reviews

    Intermediate · Course · 1 - 4 Weeks

  • Status: Free
    Free
    G

    Goldman Sachs

    Haz Crecer Tu Negocio con Goldman Sachs 10,000 Women

    Skills you'll gain: Business Planning, Business Strategies, Growth Strategies, Strategic Thinking, Business Development, Feasibility Studies, Entrepreneurship, Peer Review, Goal Setting, Market Analysis

    4.9
    Rating, 4.9 out of 5 stars
    ·
    104 reviews

    Mixed · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    U

    University of Colorado Boulder

    Cybersecurity for Data Science

    Skills you'll gain: Data Security, Cybersecurity, Data Ethics, Authentications, Data Encryption Standard, Computer Security Awareness Training, Cryptography, Information Assurance, Cyber Security Policies, Cyber Threat Intelligence, Authorization (Computing), Security Controls, Information Privacy, Encryption, Security Awareness, Human Factors (Security), Risk Analysis, Problem Solving, Communication

    Build toward a degree

    3.6
    Rating, 3.6 out of 5 stars
    ·
    30 reviews

    Beginner · Course · 1 - 3 Months

  • C

    Coursera

    Configurer et modifier le paiement dans Facebook Ad Manager

    Skills you'll gain: Target Audience, Facebook, Pay Per Click Advertising, Online Advertising, Advertising Campaigns, Performance marketing, Digital Advertising, Advertising, Marketing, Payment Processing, Social Media

    Intermediate · Guided Project · Less Than 2 Hours

  • Status: Free Trial
    Free Trial
    D

    Duke University

    Telehealth: Essentials, Teamwork, and Neurologic Exam

    Skills you'll gain: Neurology, Telehealth, Patient Evaluation, Teamwork, Patient Communication, Collaboration, Patient Education And Counseling, Health Technology, Vital Signs, Health Assessment, Patient Preparation, Clinical Assessment, Patient-centered Care, Patient Treatment, Primary Care, Health Care, Health Systems, Telecommunications, Care Management, Communication

    4.9
    Rating, 4.9 out of 5 stars
    ·
    31 reviews

    Beginner · Specialization · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    U

    University of California, Irvine

    Data Warehousing and Business Intelligence

    Skills you'll gain: Extract, Transform, Load, Data Warehousing, Data Mining, Business Intelligence, Star Schema, Snowflake Schema, Data Modeling, Unsupervised Learning, Business Analytics, Data-Driven Decision-Making, Predictive Modeling, Cloud Computing, Market Analysis, Supervised Learning, Classification Algorithms

    4.6
    Rating, 4.6 out of 5 stars
    ·
    129 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    A

    Arizona State University

    Decision-Making

    Skills you'll gain: Decision Making, Strategic Decision-Making, Complex Problem Solving, Critical Thinking and Problem Solving, Creative Problem-Solving, Ethical Standards And Conduct, Resourcefulness, Risk Analysis, Business Ethics, Social Impact, Analysis

    4.5
    Rating, 4.5 out of 5 stars
    ·
    61 reviews

    Beginner · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    D

    Deep Teaching Solutions

    Rethinking Logic: Surprising Science of Critical Thinking

    Skills you'll gain: Critical Thinking, Curiosity, Deductive Reasoning, Independent Thinking, Open Mindset, Complex Problem Solving, Lifelong Learning, Growth Mindedness, Willingness To Learn, Systems Thinking, Cognitive flexibility, Decision Making, Social Sciences, Behavioral Economics, Scientific Methods

    4.8
    Rating, 4.8 out of 5 stars
    ·
    45 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: New
    New
    Status: Free Trial
    Free Trial
    C

    Coursera

    Search Engine Optimization and Content Strategy

    Skills you'll gain: Keyword Research, Search Engine Optimization, Web Analytics and SEO, Search Engine Marketing, Research, Competitive Intelligence, Digital Marketing, Content Creation, Content Performance Analysis, Data-Driven Decision-Making, ChatGPT, Content Strategy, Content Marketing, Marketing Analytics, Digital Content, Web Analytics, AI Enablement, Generative AI, Content Management, Analytics

    Intermediate · Specialization · 1 - 3 Months

Searches related to social media marketing

meta social media marketing
meta social media marketing professional certificate
introduction to social media marketing
social media marketing free
social media marketing specialization
free social media marketing
social media marketing in practice
meta social media marketing capstone
1…339340341…495

In summary, here are 10 of our most popular social media marketing courses

  • Facebook Optimization: Grow Your Presence: Coursera
  • Stakeholder Relations and Reporting: Microsoft
  • Introduction to Corporate Sustainability: University of Colorado Boulder
  • Business-to-Consumer (B2C) Sales Strategies and Techniques: Coursera
  • Haz Crecer Tu Negocio con Goldman Sachs 10,000 Women: Goldman Sachs
  • Cybersecurity for Data Science: University of Colorado Boulder
  • Configurer et modifier le paiement dans Facebook Ad Manager: Coursera
  • Telehealth: Essentials, Teamwork, and Neurologic Exam: Duke University
  • Data Warehousing and Business Intelligence: University of California, Irvine
  • Decision-Making: Arizona State University

Skills you can learn in Marketing

Market (economics) (28)
Social Media (15)
Marketing Strategy (14)
Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

Other topics to explore

Arts and Humanities
338 courses
Business
1095 courses
Computer Science
668 courses
Data Science
425 courses
Information Technology
145 courses
Health
471 courses
Math and Logic
70 courses
Personal Development
137 courses
Physical Science and Engineering
413 courses
Social Sciences
401 courses
Language Learning
150 courses

Coursera Footer

Skills

  • Accounting
  • Artificial Intelligence (AI)
  • Cybersecurity
  • Data Analytics
  • Digital Marketing
  • Human Resources (HR)
  • Microsoft Excel
  • Project Management
  • Python
  • SQL

Professional Certificates

  • Google AI Certificate
  • Google Cybersecurity Certificate
  • Google Data Analytics Certificate
  • Google IT Support Certificate
  • Google Project Management Certificate
  • Google UX Design Certificate
  • IBM AI Engineering Certificate
  • IBM AI Product Manager Certificate
  • IBM Data Science Certificate
  • Intuit Academy Bookkeeping Certificate

Courses & Specializations

  • AI Essentials Specialization
  • AI For Business Specialization
  • AI For Everyone Course
  • AI in Healthcare Specialization
  • Deep Learning Specialization
  • Excel Skills for Business Specialization
  • Financial Markets Course
  • Machine Learning Specialization
  • Prompt Engineering for ChatGPT Course
  • Python for Everybody Specialization

Career Resources

  • Career Aptitude Test
  • CAPM Certification Requirements
  • CompTIA A+ Certification Requirements
  • CompTIA Security+ Certification Requirements
  • Essential IT Certifications
  • Free IT Certifications and Courses
  • High-Income Skills to Learn
  • How to Learn Artificial Intelligence
  • PMP Certification Requirements
  • Popular Cybersecurity Certifications

Coursera

  • About
  • What We Offer
  • Leadership
  • Careers
  • Catalog
  • Coursera Plus
  • Professional Certificates
  • MasterTrack® Certificates
  • Degrees
  • For Enterprise
  • For Government
  • For Campus
  • Become a Partner
  • Social Impact
  • Free Courses
  • Share your Coursera learning story

Community

  • Learners
  • Partners
  • Beta Testers
  • Blog
  • The Coursera Podcast
  • Tech Blog

More

  • Press
  • Investors
  • Terms
  • Privacy
  • Help
  • Accessibility
  • Contact
  • Articles
  • Directory
  • Affiliates
  • Modern Slavery Statement
  • Do Not Sell/Share
Learn Anywhere
Download on the App Store
Get it on Google Play
Logo of Certified B Corporation
© 2026 Coursera Inc. All rights reserved.
  • Coursera Facebook
  • Coursera Linkedin
  • Coursera Twitter
  • Coursera YouTube
  • Coursera Instagram
  • Coursera TikTok