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  • Brand Management

Brand Management Courses

Brand management courses can help you learn brand positioning, consumer behavior analysis, brand equity measurement, and strategic marketing planning. You can build skills in crafting compelling brand narratives, managing brand portfolios, and conducting competitive analysis. Many courses introduce tools like SWOT analysis, brand tracking software, and social media analytics, that support monitoring brand performance and engaging with target audiences effectively.


More to explore:

Popular Brand Management Courses and Certifications


  • A

    Automatic Data Processing, Inc. (ADP)

    Total Rewards & the Role of Compensation & Benefits

    Skills you'll gain: Compensation and Benefits, Compensation Management, Compensation Strategy, Benefits Administration, Human Resources, Human Resource Strategy, Job Analysis, Performance Review, Employee Retention, Organizational Strategy

    4.6
    Rating, 4.6 out of 5 stars
    ·
    73 reviews

    Beginner · Course · 1 - 4 Weeks

  • O

    Olay

    Cosmetic Product Development

    Skills you'll gain: Commercialization, Customer Insights, Product Improvement, Product Lifecycle Management, Feasibility Studies, Industrial Design, Manufacturing Standards, Ideation, Compliance Management, Ethical Standards And Conduct

    4.7
    Rating, 4.7 out of 5 stars
    ·
    74 reviews

    Beginner · Course · 1 - 4 Weeks

  • I

    Indian Institute for Human Settlements

    The Art and Science of Economic Policy

    Skills you'll gain: Economics, Policy, and Social Studies, Policy Development, Public Policies, Policy Analysis, Financial Policy, Behavioral Economics, Political Sciences, Economics, Environmental Policy, Market Dynamics, Public Affairs, Governance, Program Implementation, Decision Making

    4.7
    Rating, 4.7 out of 5 stars
    ·
    121 reviews

    Beginner · Course · 1 - 3 Months

  • C

    Caltech

    Pricing Options with Mathematical Models

    Skills you'll gain: Derivatives, Financial Market, Securities (Finance), Finance, Risk Modeling, Mathematical Modeling, Financial Modeling, Risk Management, Portfolio Management, Probability, Advanced Mathematics, Differential Equations, Applied Mathematics, Calculus

    4.7
    Rating, 4.7 out of 5 stars
    ·
    39 reviews

    Intermediate · Course · 1 - 3 Months

  • U

    University of Michigan

    Generative AI in Business

    Skills you'll gain: Generative AI, AI Product Strategy, AI Enablement, Generative AI Agents, Data Integration, Business Solutions, Customer experience strategy (CX), Strategic Thinking, Data Strategy, Innovation, Performance Analysis, Performance Measurement, Business Analysis, Project Risk Management, Solution Design, Business Strategies, Business Transformation, Prompt Engineering, Business Process Management, Decision Making

    4.8
    Rating, 4.8 out of 5 stars
    ·
    118 reviews

    Beginner · Specialization · 1 - 3 Months

  • U

    University of Michigan

    AI for Creative Work

    Skills you'll gain: Responsible AI, Data Ethics, Generative AI, Artificial Intelligence, Art History, Creativity, Image Analysis, Prompt Engineering, Ethical Standards And Conduct, Innovation, Risk Management Framework, Environmental Issue, Creative Design, Trustworthiness, Intellectual Property, Problem Solving, Analysis, Experimentation, Leadership, Collaboration

    4.5
    Rating, 4.5 out of 5 stars
    ·
    121 reviews

    Beginner · Specialization · 3 - 6 Months

  • U

    Universidad de los Andes

    Estimación de la línea base de tiempos y costos

    Skills you'll gain: Project Estimation, Work Breakdown Structure, Project Scoping, Project Controls, Cost Estimation, Estimation, Project Schedules, Cost Management, Timelines, Scheduling, Earned Value Management, Project Management, Project Planning, Case Studies, Resource Allocation

    4.9
    Rating, 4.9 out of 5 stars
    ·
    220 reviews

    Intermediate · Course · 1 - 3 Months

  • G

    Google Cloud

    Vertex AI Search for Retail

    Skills you'll gain: Google Cloud Platform, Dataflow, Big Data, Data Pipelines, Serverless Computing, Data Migration, Data Lakes, Apache Hadoop, Identity and Access Management, Data Storage, Tensorflow, Cloud Storage, Data Infrastructure, AI Personalization, Advanced Analytics, AI Enablement, Scalability, Data Integration, Data Integrity, Data Processing

    4
    Rating, 4 out of 5 stars
    ·
    132 reviews

    Beginner · Specialization · 3 - 6 Months

  • C

    Coursera

    Create an A/B web page marketing test with Google Optimize

    Skills you'll gain: A/B Testing, Google Analytics, Web Analytics, User Experience, Web Content, Target Audience, Marketing Effectiveness, Goal Setting, Marketing, Content Development and Management, Analytics

    4.3
    Rating, 4.3 out of 5 stars
    ·
    111 reviews

    Beginner · Guided Project · Less Than 2 Hours

  • J

    Johns Hopkins University

    PrEParing: PrEP for Providers and Patients

    Skills you'll gain: Preventative Care, Patient Education And Counseling, Pharmacology, Contraindication, Bloodborne Pathogens, Drug Interaction, Health Promotion, Primary Care, Health Disparities, Medication Therapy Management, Clinical Pharmacy, Public Health, Community Health, Patient Advocacy, Clinical Assessment, Epidemiology, Patient Communication, Diagnostic Tests

    4.7
    Rating, 4.7 out of 5 stars
    ·
    150 reviews

    Beginner · Course · 1 - 3 Months

  • U

    University of Michigan

    Extraordinary Human Capital Management

    Skills you'll gain: Human Capital, Human Resource Strategy, Human Resources, Change Management, Human Resources Management and Planning, Talent Management, Labor Relations, HR Tech, Organizational Strategy, Crisis Management, Intercultural Competence, Cultural Diversity, Talent Acquisition, Industrial and Organizational Psychology, Workforce Development, Diversity and Inclusion, Team Management, People Analytics, Leadership, Communication

    4.7
    Rating, 4.7 out of 5 stars
    ·
    72 reviews

    Intermediate · Specialization · 1 - 3 Months

  • C

    Coursera

    Real Estate Financial Modeling

    Skills you'll gain: Revenue Forecasting, Financial Modeling, Financial Forecasting, Real Estate, Forecasting, Cash Flow Forecasting, Commercial Real Estate, Risk Management, Property and Real Estate, Investment Management, Portfolio Management, Risk Analysis, Investments, Financial Analysis

    4.4
    Rating, 4.4 out of 5 stars
    ·
    70 reviews

    Beginner · Course · 1 - 4 Weeks

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In summary, here are 10 of our most popular brand management courses

  • Total Rewards & the Role of Compensation & Benefits: Automatic Data Processing, Inc. (ADP)
  • Cosmetic Product Development: Olay
  • The Art and Science of Economic Policy: Indian Institute for Human Settlements
  • Pricing Options with Mathematical Models: Caltech
  • Generative AI in Business: University of Michigan
  • AI for Creative Work: University of Michigan
  • Estimación de la línea base de tiempos y costos: Universidad de los Andes
  • Vertex AI Search for Retail: Google Cloud
  • Create an A/B web page marketing test with Google Optimize: Coursera
  • PrEParing: PrEP for Providers and Patients: Johns Hopkins University

Skills you can learn in Marketing

Market (economics) (28)
Social Media (15)
Marketing Strategy (14)
Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

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