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Marketing Analytics Courses

Marketing analytics courses can help you learn data analysis, customer segmentation, campaign performance measurement, and return on investment calculations. You can build skills in interpreting marketing metrics, optimizing digital strategies, and leveraging consumer insights to drive decisions. Many courses introduce tools like Google Analytics, Tableau, and Excel, that support analyzing data and visualizing trends, enabling you to apply your skills in real marketing scenarios.


More to explore:

Popular Marketing Analytics Courses and Certifications


  • C

    Coursera

    Comment commencer avec Pinterest Shopping

    Skills you'll gain: Pinterest, Merchandising, Social Media Content, Social Media, Social Media Marketing, Business

    Beginner · Guided Project · Less Than 2 Hours

  • G

    Google Cloud

    Automating your BigQuery Data Pipeline with Cloud Dataprep

    Skills you'll gain: Data Pipelines, Data Import/Export, Data Processing, Data Manipulation, SQL, Data Transformation, Google Cloud Platform, Big Data, Data Management, Cloud Storage

    Intermediate · Project · Less Than 2 Hours

  • Status: Preview
    Preview
    U

    University of Maryland, College Park

    New Map for Product Managers: Rulesets for Global Business

    Skills you'll gain: Global Marketing, International Relations, International Finance, Cultural Sensitivity, Business Risk Management, Market Dynamics, Economics, Business Strategy, Political Sciences, Supply Chain Management, Market Analysis, Brand Management

    Beginner · Course · 1 - 3 Months

  • G

    Google Cloud

    Getting Started with Liquid to Customize the Looker User Experience

    Skills you'll gain: Systems Integration, Google Cloud Platform, Data Analysis

    Intermediate · Project · Less Than 2 Hours

  • Status: New
    New
    Status: Free Trial
    Free Trial
    C

    Coursera

    Audit SEO Gaps with SEMrush Reports

    Skills you'll gain: Search Engine Optimization, Web Analytics and SEO, Competitive Intelligence, Keyword Research, Performance Analysis, Market Intelligence, Market Analysis, Auditing, Gap Analysis

    Beginner · Course · 1 - 4 Weeks

  • Status: Preview
    Preview
    W

    Whizlabs

    Exam Prep: Google Cloud Certified Cloud Digital Leader

    Skills you'll gain: Cloud Computing Architecture, Application Deployment, Data Storage, Analytics, Cloud Services, Containerization, Virtual Networking, Network Architecture

    Beginner · Course · 1 - 3 Months

  • Status: New
    New
    Status: Free Trial
    Free Trial
    P

    Packt

    Intermediate Python – Libraries, Tools & Practical Projects

    Skills you'll gain: NumPy, Pandas (Python Package), Image Analysis, Data Manipulation, Matplotlib, Computer Vision, Data Analysis, Interactive Data Visualization, Python Programming, Data Visualization, JSON, Dashboard, Data Visualization Software, Jupyter, Web Applications

    Intermediate · Course · 1 - 3 Months

  • Status: Preview
    Preview
    N

    Northeastern University

    Statistical Learning for Engineering Part 1

    Skills you'll gain: Unsupervised Learning, Supervised Learning, Regression Analysis, Applied Machine Learning, Statistical Modeling, Machine Learning Algorithms, PyTorch (Machine Learning Library), Statistical Methods, Statistical Machine Learning, Machine Learning, Predictive Analytics, Predictive Modeling, Machine Learning Software, Artificial Intelligence and Machine Learning (AI/ML), Deep Learning, Classification Algorithms, Logistic Regression, Unstructured Data, Model Evaluation, Dimensionality Reduction

    Intermediate · Course · 1 - 3 Months

  • P

    Packt

    Intro to NumPy

    Skills you'll gain: NumPy, Scientific Visualization, Data Visualization, Jupyter, Time Series Analysis and Forecasting, Graphing, Data Structures, Python Programming, Numerical Analysis, Data Manipulation, Mathematical Software, Data Analysis

    Beginner · Course · 1 - 4 Weeks

  • C

    Coursera

    Publier des designs sur Slack avec Canva pour entreprises

    Skills you'll gain: Slack (Software), Marketing Materials, Marketing Design, Shared Media, Multimedia, Content Creation, Social Media Content, Graphic Design, Calendar Management, Content Marketing, User Accounts, Business Communication, Marketing Communications, Cloud-Based Integration, Team Management

    Beginner · Guided Project · Less Than 2 Hours

  • Status: Preview
    Preview
    C

    Coursera

    Crafting AI Identities: Strategies & Ethical Considerations

    Skills you'll gain: Responsible AI, AI Personalization, Data Ethics, Personally Identifiable Information, Information Privacy, Persona (User Experience), User Research, Multimodal Prompts, Persona Development, Diversity and Inclusion, User Experience Design, Artificial Intelligence, Accountability, Ethical Standards And Conduct, User Centered Design, Design Strategies, Empathy & Emotional Intelligence

    Intermediate · Course · 1 - 4 Weeks

  • G

    Google Cloud

    Extract, Analyze, and Translate Text from Images with the Cloud ML APIs

    Skills you'll gain: Cloud API, Natural Language Processing, Google Cloud Platform, Text Mining, Image Analysis, Cloud-Based Integration, Computer Vision, Network Analysis, Web Design

    Advanced · Project · Less Than 2 Hours

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In summary, here are 10 of our most popular marketing analytics courses

  • Comment commencer avec Pinterest Shopping: Coursera
  • Automating your BigQuery Data Pipeline with Cloud Dataprep: Google Cloud
  • New Map for Product Managers: Rulesets for Global Business: University of Maryland, College Park
  • Getting Started with Liquid to Customize the Looker User Experience: Google Cloud
  • Audit SEO Gaps with SEMrush Reports: Coursera
  • Exam Prep: Google Cloud Certified Cloud Digital Leader: Whizlabs
  • Intermediate Python – Libraries, Tools & Practical Projects: Packt
  • Statistical Learning for Engineering Part 1: Northeastern University
  • Intro to NumPy: Packt
  • Publier des designs sur Slack avec Canva pour entreprises: Coursera

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Brand (13)
Digital Marketing (13)
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Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

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