• For Individuals
  • For Businesses
  • For Universities
  • For Governments
Degrees
​
Log In
Join for Free
  • Browse
  • Brand Management

Brand Management Courses

Brand management courses can help you learn brand positioning, consumer behavior analysis, brand equity measurement, and strategic marketing planning. You can build skills in crafting compelling brand narratives, managing brand portfolios, and conducting competitive analysis. Many courses introduce tools like SWOT analysis, brand tracking software, and social media analytics, that support monitoring brand performance and engaging with target audiences effectively.


Popular Brand Management Courses and Certifications


  • I

    Illinois Tech

    Cloud Computing Technologies - Master's

    Skills you'll gain: Cloud-Native Computing, Cloud Computing, Amazon Web Services, Infrastructure as Code (IaC), Cloud Computing Architecture, Cloud Platforms, Cloud Storage, Cloud Infrastructure, Cloud Services, Amazon S3, Cloud Applications, Scalability, Database Management, Command-Line Interface, Virtualization, Linux Administration

    Build toward a degree

    4.7
    Rating, 4.7 out of 5 stars
    ·
    7 reviews

    Intermediate · Course · 1 - 3 Months

  • P

    Packt

    Product Management Cert: Agile, Scrum & Product Owner

    Skills you'll gain: Backlogs, Product Roadmaps, Sprint Planning, Agile Product Development, Product Management, Product Strategy, Product Planning, Product Requirements, User Story, Prioritization, Stakeholder Communications

    3.8
    Rating, 3.8 out of 5 stars
    ·
    6 reviews

    Intermediate · Course · 1 - 3 Months

  • A

    Amazon Web Services

    Amazon Connect Chat and Messaging Fundamentals

    Skills you'll gain: Amazon Web Services, Customer Communications Management, Customer experience strategy (CX), Integrated Marketing Communications, Cross-Channel Marketing, Service Level, Systems Integration, Security Controls

    4.9
    Rating, 4.9 out of 5 stars
    ·
    8 reviews

    Beginner · Course · 1 - 4 Weeks

  • U

    University of Maryland, College Park

    Agile Leadership Principles and Practices

    Skills you'll gain: Negotiation, Leadership, Organizational Leadership, Agile Project Management, Leadership and Management, Agile Methodology, Decision Making, Meeting Facilitation, Collaboration, Cross-Functional Team Leadership, Continuous Improvement Process, Cross-Functional Collaboration, Adaptability, Change Management, Organizational Change, Goal Setting

    4.7
    Rating, 4.7 out of 5 stars
    ·
    6 reviews

    Intermediate · Course · 1 - 3 Months

  • G

    Google Cloud

    Preparing for the Google Cloud Professional Cloud Architect Exam en Español

    Skills you'll gain: Cloud Security, Google Cloud Platform, Cloud Computing Architecture, Network Planning And Design, Technical Design, System Implementation, System Configuration, Cloud Computing, Solution Architecture, Identity and Access Management, Solution Design, Test Planning, Cloud Storage, Scalability

    4.8
    Rating, 4.8 out of 5 stars
    ·
    6 reviews

    Advanced · Course · 1 - 3 Months

  • G

    Google Cloud

    Introduction to Data Engineering on Google Cloud

    Skills you'll gain: Metadata Management, Data Sharing, Data Pipelines, Extract, Transform, Load, Google Cloud Platform, Data Migration, Data Warehousing, Data Infrastructure, Apache Airflow, Data Processing, Big Data, Data Management, Information Management, Cloud Storage, Apache Spark, Automation

    5
    Rating, 5 out of 5 stars
    ·
    6 reviews

    Beginner · Course · 1 - 3 Months

  • U

    University of Illinois Urbana-Champaign

    Alternative Investments as You Age

    Skills you'll gain: Case Studies, Financial Planning, Risk Modeling, Land Management, Financial Modeling, Commercial Real Estate, Succession Planning, Regulatory Requirements, Risk Mitigation, Blockchain

    4
    Rating, 4 out of 5 stars
    ·
    6 reviews

    Beginner · Specialization · 1 - 3 Months

  • R

    Real Madrid Graduate School Universidad Europea

    Sports Marketing Strategies & Innovation

    Skills you'll gain: Event Planning, Customer Engagement, Marketing, Storytelling, Marketing Strategy and Techniques, Corporate Strategy, Global Marketing, Brand Management, Strategic Communication, Digital Marketing, Sustainability Reporting, Contract Management, E-Commerce, Customer experience improvement, Virtual Teams, Augmented and Virtual Reality (AR/VR), Game Theory, Blockchain, Cross Platform Development, Influencing

    Beginner · Course · 1 - 4 Weeks

  • C

    Coursera

    Project Management in Basecamp: Make a project plan

    Skills you'll gain: Project Management Software, Project Schedules, Milestones (Project Management), Project Management, Agile Project Management, Document Management, Collaborative Software, Waterfall Methodology, Kanban Principles, Team Oriented, Prioritization

    Beginner · Guided Project · Less Than 2 Hours

  • C

    Coursera

    Queries with OpenAI: Translate Natural Text to SQL

    Skills you'll gain: OpenAI API, SQL, ChatGPT, Prompt Engineering, Pandas (Python Package), Natural Language Processing, Data Import/Export, Data Manipulation, Databases, Python Programming, Machine Learning, Software Engineering

    4.4
    Rating, 4.4 out of 5 stars
    ·
    7 reviews

    Intermediate · Guided Project · Less Than 2 Hours

  • P

    Packt

    Exploit Development, Malware, & Defensive Strategies

    Skills you'll gain: Exploit development, Penetration Testing, Malware Protection, Network Monitoring, Object Oriented Programming (OOP), Cyber Security Assessment, Vulnerability Scanning, Network Security, Network Protocols, Network Analysis, Scripting, Remote Access Systems, Python Programming

    5
    Rating, 5 out of 5 stars
    ·
    7 reviews

    Advanced · Course · 1 - 3 Months

  • P

    Packt

    Advanced Linux Troubleshooting and System Recovery

    Skills you'll gain: Hardening, Linux Administration, System Monitoring, Linux Commands, Performance Tuning, Linux, Systems Administration, File Management, Network Troubleshooting, Unix Commands, Debugging, Service Management, User Accounts, OS Process Management

    4.5
    Rating, 4.5 out of 5 stars
    ·
    6 reviews

    Advanced · Course · 1 - 4 Weeks

1…652653654…834

In summary, here are 10 of our most popular brand management courses

  • Cloud Computing Technologies - Master's: Illinois Tech
  • Product Management Cert: Agile, Scrum & Product Owner: Packt
  • Amazon Connect Chat and Messaging Fundamentals: Amazon Web Services
  • Agile Leadership Principles and Practices: University of Maryland, College Park
  • Preparing for the Google Cloud Professional Cloud Architect Exam en Español: Google Cloud
  • Introduction to Data Engineering on Google Cloud: Google Cloud
  • Alternative Investments as You Age: University of Illinois Urbana-Champaign
  • Sports Marketing Strategies & Innovation: Real Madrid Graduate School Universidad Europea
  • Project Management in Basecamp: Make a project plan: Coursera
  • Queries with OpenAI: Translate Natural Text to SQL: Coursera

Skills you can learn in Marketing

Market (economics) (28)
Social Media (15)
Marketing Strategy (14)
Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

Other topics to explore

Arts and Humanities
338 courses
Business
1095 courses
Computer Science
668 courses
Data Science
425 courses
Information Technology
145 courses
Health
471 courses
Math and Logic
70 courses
Personal Development
137 courses
Physical Science and Engineering
413 courses
Social Sciences
401 courses
Language Learning
150 courses

Coursera Footer

Skills

  • Accounting
  • Artificial Intelligence (AI)
  • Cybersecurity
  • Data Analytics
  • Digital Marketing
  • Human Resources (HR)
  • Microsoft Excel
  • Project Management
  • Python
  • SQL

Professional Certificates

  • Google AI Certificate
  • Google Cybersecurity Certificate
  • Google Data Analytics Certificate
  • Google IT Support Certificate
  • Google Project Management Certificate
  • Google UX Design Certificate
  • IBM AI Engineering Certificate
  • IBM AI Product Manager Certificate
  • IBM Data Science Certificate
  • Intuit Academy Bookkeeping Certificate

Courses & Specializations

  • AI Essentials Specialization
  • AI For Business Specialization
  • AI For Everyone Course
  • AI in Healthcare Specialization
  • Deep Learning Specialization
  • Excel Skills for Business Specialization
  • Financial Markets Course
  • Machine Learning Specialization
  • Prompt Engineering for ChatGPT Course
  • Python for Everybody Specialization

Career Resources

  • Career Aptitude Test
  • CAPM Certification Requirements
  • CompTIA A+ Certification Requirements
  • CompTIA Security+ Certification Requirements
  • Essential IT Certifications
  • Free IT Certifications and Courses
  • High-Income Skills to Learn
  • How to Learn Artificial Intelligence
  • PMP Certification Requirements
  • Popular Cybersecurity Certifications

Coursera

  • About
  • What We Offer
  • Leadership
  • Careers
  • Catalog
  • Coursera Plus
  • Professional Certificates
  • MasterTrack® Certificates
  • Degrees
  • For Enterprise
  • For Government
  • For Campus
  • Become a Partner
  • Social Impact
  • Free Courses
  • Share your Coursera learning story

Community

  • Learners
  • Partners
  • Beta Testers
  • Blog
  • The Coursera Podcast
  • Tech Blog

More

  • Press
  • Investors
  • Terms
  • Privacy
  • Help
  • Accessibility
  • Contact
  • Articles
  • Directory
  • Affiliates
  • Modern Slavery Statement
  • Do Not Sell/Share
Learn Anywhere
Download on the App Store
Get it on Google Play
Logo of Certified B Corporation
© 2026 Coursera Inc. All rights reserved.
  • Coursera Facebook
  • Coursera Linkedin
  • Coursera Twitter
  • Coursera YouTube
  • Coursera Instagram
  • Coursera TikTok