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  • Marketing Strategy

Marketing Strategy Courses

Marketing strategy courses can help you learn customer segmentation, brand positioning, competitive analysis, and campaign planning. You can build skills in data interpretation, digital marketing tactics, and content creation strategies. Many courses introduce tools like Google Analytics, social media management platforms, and email marketing software, showing how these resources can enhance your marketing efforts and track performance effectively.


Popular Marketing Strategy Courses and Certifications


  • C

    Coursera

    Introduction to KPIs: Measuring Success in Business

    Skills you'll gain: Key Performance Indicators (KPIs), Performance Measurement, Business Metrics, Continuous Improvement Process, Performance Analysis, Business Process Improvement, Performance Metric, Performance Improvement, Operational Performance Management, Business Analytics, Business Priorities, Benchmarking, Operational Efficiency, Business Reporting, Data Visualization

    4.6
    Rating, 4.6 out of 5 stars
    ·
    76 reviews

    Beginner · Course · 1 - 4 Weeks

  • V

    Vanderbilt University

    Model Context Protocol for Leaders: Generative AI Agents

    Skills you'll gain: Model Context Protocol, Generative AI Agents, AI Enablement, Email Automation, Business Process Automation, Generative AI, AI Product Strategy, Agentic systems, Initiative and Leadership, Tool Calling, Anthropic Claude, ChatGPT, Automation, Responsible AI, Marketing Automation, Business Solutions, Multimodal Prompts, Artificial Intelligence and Machine Learning (AI/ML), Prompt Engineering, IT Automation

    4.3
    Rating, 4.3 out of 5 stars
    ·
    25 reviews

    Beginner · Course · 1 - 4 Weeks

  • U

    University of Geneva

    Planning your Client's Wealth over a 5-year Horizon

    Skills you'll gain: Wealth Management, Portfolio Management, Asset Management, Financial Planning, Investment Management, Investments, Performance Measurement, Financial Forecasting, Finance, Behavioral Economics, Risk Management, Market Trend, Risk Analysis, Decision Making, Microsoft Excel

    4.7
    Rating, 4.7 out of 5 stars
    ·
    423 reviews

    Mixed · Course · 1 - 4 Weeks

  • Status: Hot New Release
    Hot New Release
    H

    Harvard Business Review

    Lead for Results: From Planning to Execution

    Skills you'll gain: Performance Analysis, Process Analysis, Goal Setting, Delegation Skills, Performance Measurement, Project Management, Meeting Facilitation, Time Management, Team Performance Management, Smart Goals, Project Risk Management, Productivity, Project Schedules, Leadership, Conflict Management, Negotiation, Prioritization, Planning, Organizational Strategy, Organizational Development

    4.9
    Rating, 4.9 out of 5 stars
    ·
    12 reviews

    Intermediate · Specialization · 1 - 3 Months

  • A

    Automatic Data Processing, Inc. (ADP)

    Fundamentals of Compensation Strategies

    Skills you'll gain: Compensation Analysis, Compensation Management, Compensation Strategy, Compensation and Benefits, Benefits Administration, Labor Compliance, Regulatory Compliance, Human Resource Strategy, Communication Strategies, Benchmarking, Equities

    4.1
    Rating, 4.1 out of 5 stars
    ·
    9 reviews

    Beginner · Course · 1 - 4 Weeks

  • A

    Advancing Women in Tech

    Leadership Principles for Software Engineers

    Skills you'll gain: Goal Setting, Engineering Management, Smart Goals, Recruitment, Technical Management, Management Training And Development, Talent Management, Leadership and Management, Talent Acquisition, People Management, Team Leadership, Software Engineering, Leadership, Program Management, Cloud Engineering, Business Strategy

    4.8
    Rating, 4.8 out of 5 stars
    ·
    73 reviews

    Beginner · Course · 1 - 4 Weeks

  • S

    Starweaver

    Global Business Communication

    Skills you'll gain: Data Storytelling, Active Listening, Non-Verbal Communication, Business Writing, Concision, Sales Presentations, Sales Strategy, Social Skills, Writing, Cultural Sensitivity, Persuasive Communication, Interpersonal Communications, Customer Relationship Management (CRM) Software, Storytelling, Emotional Intelligence, Business Communication, Communication Strategies, Technical Communication, Communication, Marketing Communications

    4.4
    Rating, 4.4 out of 5 stars
    ·
    29 reviews

    Intermediate · Specialization · 1 - 3 Months

  • I

    Insper

    Capitalismo Consciente

    Skills you'll gain: Corporate Sustainability, Sustainable Business, Organizational Leadership, Business Leadership, Social Impact, Business Ethics, Strategic Leadership, Stakeholder Management, Systems Thinking, Case Studies, Organizational Change, Culture

    4.5
    Rating, 4.5 out of 5 stars
    ·
    328 reviews

    Mixed · Course · 1 - 3 Months

  • A

    Automatic Data Processing, Inc. (ADP)

    A Manager's Guide to Modern Hiring by AIRS®

    Skills you'll gain: Workplace inclusivity, Talent Recruitment, Cultural Diversity, New Hire Orientations, Diversity Marketing, Process Development, Relationship Building, Human Resources, Brand Awareness, Talent Management, Consultative Approaches, Customer experience strategy (CX), Collaboration, Personalized Service, Teamwork, Leadership and Management, Time Management, Decision Making, Communication, Critical Thinking

    4.4
    Rating, 4.4 out of 5 stars
    ·
    53 reviews

    Intermediate · Specialization · 3 - 6 Months

  • A

    Arizona State University

    Sustainability Analyst Fundamentals

    Skills you'll gain: Program Implementation, Plan Execution, Sustainable Development, Business Planning, Data Analysis, Sustainability Reporting, Spreadsheet Software, Contract Management, Waste Minimization, Marketing and Public Relations, Analysis, Sustainability Standards, Policy Development, Annual Reports, Interactive Learning, Sustainable Business, Vendor Contracts, Goal Setting, Business Writing, Project Management

    4.5
    Rating, 4.5 out of 5 stars
    ·
    97 reviews

    Beginner · Specialization · 3 - 6 Months

  • U

    University of Colorado Boulder

    Strategic Product Development

    Skills you'll gain: New Product Development, Product Strategy, Product Development, Innovation, Team Management, Product Planning, Product Lifecycle Management, Agile Product Development, Product Roadmaps, Process Development, Corporate Strategy, Market Opportunities, Technology Roadmaps, Portfolio Management, Business Modeling

    Build toward a degree

    4.9
    Rating, 4.9 out of 5 stars
    ·
    19 reviews

    Beginner · Course · 1 - 3 Months

  • C

    Coursera

    Introducción a Facebook Ads Manager

    Skills you'll gain: Target Audience, Advertising Campaigns, Marketing Budgets, Advertising, Social Media Management, Social Media, Budget Management, Social Media Marketing, Digital Advertising, Social Media Campaigns

    4.3
    Rating, 4.3 out of 5 stars
    ·
    38 reviews

    Beginner · Guided Project · Less Than 2 Hours

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In summary, here are 10 of our most popular marketing strategy courses

  • Introduction to KPIs: Measuring Success in Business : Coursera
  • Model Context Protocol for Leaders: Generative AI Agents: Vanderbilt University
  • Planning your Client's Wealth over a 5-year Horizon: University of Geneva
  • Lead for Results: From Planning to Execution: Harvard Business Review
  • Fundamentals of Compensation Strategies: Automatic Data Processing, Inc. (ADP)
  • Leadership Principles for Software Engineers: Advancing Women in Tech
  • Global Business Communication: Starweaver
  • Capitalismo Consciente: Insper
  • A Manager's Guide to Modern Hiring by AIRS®: Automatic Data Processing, Inc. (ADP)
  • Sustainability Analyst Fundamentals: Arizona State University

Skills you can learn in Marketing

Market (economics) (28)
Social Media (15)
Marketing Strategy (14)
Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

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425 courses
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