• For Individuals
  • For Businesses
  • For Universities
  • For Governments
Degrees
​
Log In
Join for Free
  • Browse
  • Brand Management

Brand Management Courses

Brand management courses can help you learn brand positioning, consumer behavior analysis, brand equity measurement, and strategic marketing planning. You can build skills in crafting compelling brand narratives, managing brand portfolios, and conducting competitive analysis. Many courses introduce tools like SWOT analysis, brand tracking software, and social media analytics, that support monitoring brand performance and engaging with target audiences effectively.


More to explore:

Popular Brand Management Courses and Certifications


  • Status: Free Trial
    Free Trial
    V

    Vanderbilt University

    GPT Vision: Seeing the World through Generative AI

    Skills you'll gain: Generative AI, Expense Reports, Image Analysis, Expense Management, Organizational Skills, Computer Vision, Data Storytelling, Project Controls, Social Media Content, Artificial Intelligence, Photography, Prompt Engineering, Cooking

    4.8
    Rating, 4.8 out of 5 stars
    ·
    230 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    L

    Ludwig-Maximilians-Universität München (LMU)

    Strategic Organization Design

    Skills you'll gain: Organizational Structure, Organizational Strategy, Organizational Effectiveness, Organizational Change, Strategic Leadership, Business Strategy, Strategic Decision-Making, Strategic Planning, Growth Strategies, Innovation

    4.6
    Rating, 4.6 out of 5 stars
    ·
    306 reviews

    Mixed · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    I

    Infosec

    Digital Forensics Concepts

    Skills you'll gain: Digital Forensics, Cybersecurity, TCP/IP, Network Protocols, Information Systems Security, General Networking, Record Keeping, Data Integrity, File Management, Ethical Standards And Conduct, Encryption

    4.7
    Rating, 4.7 out of 5 stars
    ·
    267 reviews

    Intermediate · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    C

    Coursera

    Electric Vehicle Systems and Technologies

    Skills you'll gain: Power Electronics, Thermal Management, Electrical Safety, Electrical Power, Electronic Systems, Electrical Systems, Electronic Components, Energy and Utilities, HVAC, Basic Electrical Systems, Electric Power Systems, Maintenance, Repair, and Facility Services, Safety Standards, Electrical Engineering, Sustainable Technologies, Environmental Issue, Environment and Resource Management, Environmental Regulations, Environmental Engineering and Restoration, Geospatial Information and Technology

    4.3
    Rating, 4.3 out of 5 stars
    ·
    259 reviews

    Intermediate · Specialization · 1 - 3 Months

  • Status: Preview
    Preview
    e

    emlyon business school

    Effectuation : l'entrepreneuriat pour tous

    Skills you'll gain: Entrepreneurship, Dealing With Ambiguity, Business, Stakeholder Management, Creative Problem-Solving, Business Strategies, Risk Management, Decision Making, Self-Starter, Resource Management, Adaptability

    4.7
    Rating, 4.7 out of 5 stars
    ·
    231 reviews

    Beginner · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    P

    Packt

    Communication Skills

    Skills you'll gain: Communication, Communication Strategies, Influencing, Verbal Communication Skills, Interpersonal Communications, Persuasive Communication, Writing, Business Writing, Motivational Skills, Empathy, Decision Making, Collaboration

    4.6
    Rating, 4.6 out of 5 stars
    ·
    129 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    G

    Google

    Cybersécurité Google

    Skills you'll gain: Vulnerability Management, Threat Modeling, Open Web Application Security Project (OWASP), Intrusion Detection and Prevention, Incident Response, Computer Security Incident Management, Stakeholder Communications, Vulnerability Assessments, Threat Detection, Event Monitoring, Hardening, Network Security, Security Controls, Threat Management, Security Information and Event Management (SIEM), TCP/IP, Cybersecurity, Linux, Debugging, SQL

    4.7
    Rating, 4.7 out of 5 stars
    ·
    464 reviews

    Beginner · Professional Certificate · 3 - 6 Months

  • Status: Free Trial
    Free Trial
    P

    Politecnico di Milano

    Project Management: Beyond planning and control

    Skills you'll gain: Organizational Structure, People Management, Project Management, Innovation, Team Management, Project Design, Project Coordination, Agile Project Management, Business Priorities, Business Process Management, Conflict Management, Change Management, Decision Making

    4.8
    Rating, 4.8 out of 5 stars
    ·
    203 reviews

    Beginner · Course · 1 - 4 Weeks

  • C

    Coursera

    Portfolio Diversification using Correlation Matrix

    Skills you'll gain: Portfolio Risk, Portfolio Management, Risk Management, Financial Market, Financial Modeling, Investments, Correlation Analysis, Market Data, Return On Investment, Analysis, Statistics

    4.5
    Rating, 4.5 out of 5 stars
    ·
    290 reviews

    Intermediate · Guided Project · Less Than 2 Hours

  • Status: Free Trial
    Free Trial
    U

    University of California, Irvine

    Fundamentals of Finance

    Skills you'll gain: Cash Flow Forecasting, Banking

    4.7
    Rating, 4.7 out of 5 stars
    ·
    214 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    U

    University of Colorado Boulder

    The Art of Visual Storytelling

    Skills you'll gain: Adobe Premiere, Video Production, Videography, Post-Production, Video Editing, Storyboarding, Storytelling, Cinematography, Adobe Creative Cloud, Media Production, Editing, Writing, Graphic and Visual Design, Scripting, Multimedia, Timelines, File Management, Creativity, Quality Assurance

    4.6
    Rating, 4.6 out of 5 stars
    ·
    136 reviews

    Beginner · Specialization · 3 - 6 Months

  • Status: Free Trial
    Free Trial
    I

    IBM

    Basic System Programming on IBM Z

    Skills you'll gain: Job Control Language (JCL), z/OS, Unix, IBM DB2, Mainframe Computing, Operating System Administration, System Programming, Operating Systems, Unix Commands, Data Management, File Systems, Data Storage, File Management

    4.8
    Rating, 4.8 out of 5 stars
    ·
    373 reviews

    Intermediate · Course · 1 - 4 Weeks

1…284285286…834

In summary, here are 10 of our most popular brand management courses

  • GPT Vision: Seeing the World through Generative AI: Vanderbilt University
  • Strategic Organization Design: Ludwig-Maximilians-Universität München (LMU)
  • Digital Forensics Concepts: Infosec
  • Electric Vehicle Systems and Technologies: Coursera
  • Effectuation : l'entrepreneuriat pour tous: emlyon business school
  • Communication Skills: Packt
  • Cybersécurité Google: Google
  • Project Management: Beyond planning and control: Politecnico di Milano
  • Portfolio Diversification using Correlation Matrix: Coursera
  • Fundamentals of Finance: University of California, Irvine

Skills you can learn in Marketing

Market (economics) (28)
Social Media (15)
Marketing Strategy (14)
Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

Other topics to explore

Arts and Humanities
338 courses
Business
1095 courses
Computer Science
668 courses
Data Science
425 courses
Information Technology
145 courses
Health
471 courses
Math and Logic
70 courses
Personal Development
137 courses
Physical Science and Engineering
413 courses
Social Sciences
401 courses
Language Learning
150 courses

Coursera Footer

Skills

  • Artificial Intelligence (AI)
  • Cybersecurity
  • Data Analytics
  • Digital Marketing
  • English Speaking
  • Generative AI (GenAI)
  • Microsoft Excel
  • Microsoft Power BI
  • Project Management
  • Python

Certificates & Programs

  • Google Cybersecurity Certificate
  • Google Data Analytics Certificate
  • Google IT Support Certificate
  • Google Project Management Certificate
  • Google UX Design Certificate
  • IBM Data Analyst Certificate
  • IBM Data Science Certificate
  • Machine Learning Certificate
  • Microsoft Power BI Data Analyst Certificate
  • UI / UX Design Certificate

Industries & Careers

  • Business
  • Computer Science
  • Data Science
  • Education & Teaching
  • Engineering
  • Finance
  • Healthcare
  • Human Resources (HR)
  • Information Technology (IT)
  • Marketing

Career Resources

  • Career Aptitude Test
  • Examples of Strengths and Weaknesses for Job Interviews
  • High-Income Skills to Learn
  • How Does Cryptocurrency Work?
  • How to Highlight Duplicates in Google Sheets
  • How to Learn Artificial Intelligence
  • Popular Cybersecurity Certifications
  • Preparing for the PMP Certification
  • Signs You Will Get the Job After an Interview
  • What Is Artificial Intelligence?

Coursera

  • About
  • What We Offer
  • Leadership
  • Careers
  • Catalog
  • Coursera Plus
  • Professional Certificates
  • MasterTrack® Certificates
  • Degrees
  • For Enterprise
  • For Government
  • For Campus
  • Become a Partner
  • Social Impact
  • Free Courses
  • Share your Coursera learning story

Community

  • Learners
  • Partners
  • Beta Testers
  • Blog
  • The Coursera Podcast
  • Tech Blog

More

  • Press
  • Investors
  • Terms
  • Privacy
  • Help
  • Accessibility
  • Contact
  • Articles
  • Directory
  • Affiliates
  • Modern Slavery Statement
  • Do Not Sell/Share
Learn Anywhere
Download on the App Store
Get it on Google Play
Logo of Certified B Corporation
© 2026 Coursera Inc. All rights reserved.
  • Coursera Facebook
  • Coursera Linkedin
  • Coursera Twitter
  • Coursera YouTube
  • Coursera Instagram
  • Coursera TikTok