Social media marketing courses can help you learn content creation, audience engagement strategies, analytics interpretation, and campaign management. You can build skills in crafting compelling posts, optimizing ad spend, and measuring ROI on various platforms. Many courses introduce tools like Hootsuite for scheduling, Google Analytics for tracking performance, and Canva for designing eye-catching visuals, showing how these skills are applied in real campaigns.

Skills you'll gain: Canva (Software), Content Creation, Social Media Content, Facebook, Digital Content, Social Media Campaigns, Social Media, Marketing Materials, Graphic and Visual Design, Design, Graphic Design, Content Marketing, Social Impact
Beginner · Guided Project · Less Than 2 Hours

Coursera
Skills you'll gain: Advertising Campaigns, Campaign Management, Advertising, Online Advertising, Social Media Marketing, Digital Advertising, Lead Generation, Automation
Beginner · Guided Project · Less Than 2 Hours

Skills you'll gain: Customer Retention, Customer Analysis
Beginner · Course · 1 - 4 Weeks

University of Michigan
Skills you'll gain: Constructive Feedback, Cooperation, Decision Making, Team Performance Management, Team Building, Teamwork, Peer Review, Team Management, Independent Thinking, Personal Development, Empathy, Professional Development, Self-Awareness, Rapport Building, Critical Thinking, Mentorship, Communication Strategies, People Management, Leadership Development, Communication
Beginner · Specialization · 3 - 6 Months

Skills you'll gain: Requirements Elicitation, User Story, Business Requirements, Business Analysis, Requirements Analysis, Financial Analysis, Requirements Management, Business Process Modeling, Stakeholder Engagement, Interviewing Skills, Analysis, Stakeholder Communications, Collaboration, Project Scoping, Verification And Validation, Communication
Intermediate · Course · 1 - 4 Weeks

University of Geneva
Skills you'll gain: Climate Change Adaptation, Water Resources, Hydrology, Risk Management, Water Quality, Natural Resource Management, Environment, Climate Change Mitigation, Sustainable Development, Social Network Analysis, Governance, Health Disparities, Environmental Science
Intermediate · Course · 1 - 3 Months

Starweaver
Skills you'll gain: Business Process Modeling, Responsible AI, AI Product Strategy, Business Process, Digital Transformation, Business Process Management, Business Process Improvement, Process Design, Business Process Automation, Google Gemini, ChatGPT, Product Management, Generative AI, Sustainable Development, Generative AI Agents, Social Impact, Sustainability Reporting, Prompt Engineering, Data Strategy, Business Strategy
Intermediate · Specialization · 1 - 4 Weeks
University of Illinois Urbana-Champaign
Skills you'll gain: New Product Development, Product Development, Design Thinking, Market Research, Quantitative Research, Product Management, Customer Insights, Consumer Behaviour, Market Analysis, Target Market, Forecasting, Innovation, Needs Assessment, Analysis, Data Collection, Technology Solutions
Mixed · Course · 1 - 3 Months

Skills you'll gain: User Feedback, Employee Surveys, Customer Insights, Customer experience improvement, Microsoft 365, Market Research, User Research, Target Audience, Key Performance Indicators (KPIs), Data Analysis Software, Marketing
Beginner · Guided Project · Less Than 2 Hours

Automatic Data Processing, Inc. (ADP)
Skills you'll gain: Workplace inclusivity, Talent Recruitment, Cultural Diversity, New Hire Orientations, Diversity Marketing, Process Improvement, Relationship Building, Human Resources, Brand Awareness, Talent Management, Consultative Approaches, Customer experience strategy (CX), Collaboration, Personalized Service, Teamwork, Leadership and Management, Time Management, Decision Making, Communication, Critical Thinking
Intermediate · Specialization · 3 - 6 Months

Illinois Tech
Skills you'll gain: Business Strategy, Competitive Analysis, Strategic Thinking, Organizational Strategy, Corporate Strategy, Value Propositions, Market Analysis, Cost Reduction, Market Opportunities, Strategic Decision-Making, Cost Control, Business Analysis, Analysis
Build toward a degree
Intermediate · Course · 1 - 4 Weeks

Skills you'll gain: Google Gemini, Business Writing, Timelines
Beginner · Course · 1 - 4 Weeks