• For Individuals
  • For Businesses
  • For Universities
  • For Governments
Degrees
​
Log In
Join for Free
  • Browse
  • Marketing Analytics

Marketing Analytics Courses

Marketing analytics courses can help you learn data analysis, customer segmentation, campaign performance measurement, and return on investment calculations. You can build skills in interpreting marketing metrics, optimizing digital strategies, and leveraging consumer insights to drive decisions. Many courses introduce tools like Google Analytics, Tableau, and Excel, that support analyzing data and visualizing trends, enabling you to apply your skills in real marketing scenarios.


Popular Marketing Analytics Courses and Certifications


  • Status: Preview
    Preview
    U

    University of Michigan

    투자 기술의 혁신: AI

    Skills you'll gain: FinTech, Wealth Management, Financial Trading, Investment Management, Asset Management, Big Data, Artificial Intelligence and Machine Learning (AI/ML), Artificial Intelligence, Analytics, Artificial Neural Networks, Portfolio Management, Machine Learning, Financial Analysis

    Beginner · Course · 1 - 4 Weeks

  • Status: New
    New
    Status: Free Trial
    Free Trial
    E

    EDUCBA

    Python Case Studies: Build Chatbots, Apps & Systems

    Skills you'll gain: Data Visualization, Object Oriented Programming (OOP), Databases, Natural Language Processing, SQL, Python Programming, Matplotlib, Business Process Automation, Text Mining, Data Processing, Development Environment, Document Management

    4.8
    Rating, 4.8 out of 5 stars
    ·
    16 reviews

    Mixed · Course · 1 - 3 Months

  • Status: New
    New
    Status: Free Trial
    Free Trial
    E

    Empower School of Health

    Innovations in Digital Health

    Skills you'll gain: Health Informatics, Health Technology, Emerging Technologies, Digital Transformation, Health Systems, Big Data, Health Care, Robotics, Telehealth, Value-Based Care, Blockchain, Artificial Intelligence, Medical Privacy, Healthcare Ethics, Predictive Analytics, Machine Learning

    Intermediate · Course · 1 - 4 Weeks

  • Status: Preview
    Preview
    U

    University of Virginia

    Agiles Arbeiten trifft auf Design Thinking

    Skills you'll gain: User Story, Persona (User Experience), Design Thinking, Agile Product Development, Agile Methodology, Interviewing Skills, User Research, Persona Development, Product Development, Innovation, User Centered Design

    Beginner · Course · 1 - 4 Weeks

  • G

    Google Cloud

    Looker Developer - Qwik Start

    Skills you'll gain: Looker (Software), Data Modeling, Database Design, Exploratory Data Analysis, Data Analysis, Data Visualization Software

    Beginner · Project · Less Than 2 Hours

  • Status: New
    New
    Status: Free Trial
    Free Trial
    E

    EDUCBA

    CRM Strategies: Analyze, Design & Implement

    Skills you'll gain: Customer Relationship Management, Customer experience strategy (CX), Brand Loyalty, Customer Data Management, Customer Analysis, Customer Engagement, Organizational Strategy, Business Strategy, Competitive Analysis, Business Analysis, Analysis, Auditing, Market Analysis

    Mixed · Course · 1 - 4 Weeks

  • C

    Coursera

    Commercialise ton entreprise avec les marchandises de Canva

    Skills you'll gain: Canva (Software), Marketing Materials, Marketing Design, Content Creation, Branding, Content Marketing, Graphic Design, Design, Promotional Materials, Marketing Communications

    Beginner · Guided Project · Less Than 2 Hours

  • Status: Free Trial
    Free Trial
    S

    Skillshare

    Easy Instagram Reels in Canva: Design & Post

    Skills you'll gain: Instagram, Canva (Software), Web Content Accessibility Guidelines, Social Media Content, Content Creation, Social Media Marketing, Productivity, Drive Engagement, Creative Design, Video Production, Animations, Design

    Mixed · Course · 1 - 3 Months

  • Status: Preview
    Preview
    U

    University of Illinois Urbana-Champaign

    Concepts et langage organisationnels

    Skills you'll gain: Performance Measurement, Business Analysis, Business Strategy, Accounting, Business Communication, Organizational Strategy, Product Lifecycle Management, Innovation, Marketing Analytics, Marketing, Data Analysis, Consumer Behaviour

    Beginner · Course · 1 - 3 Months

  • Status: Preview
    Preview
    S

    Simplilearn

    Excel Data Analysis and DAX Essentials Course

    Skills you'll gain: Data Analysis Expressions (DAX), Microsoft Excel, Excel Formulas, Pivot Tables And Charts, Dashboard, Data Processing, Data Presentation, Data Transformation, Data Analysis, Data Visualization, Barcoding, Microsoft PowerPoint, Data Import/Export

    Beginner · Course · 1 - 4 Weeks

  • Status: New
    New
    Status: Free Trial
    Free Trial
    E

    EDUCBA

    Hadoop & Big Data Foundations Mastery Course

    Skills you'll gain: Apache Hive, Apache Mahout, NoSQL, Apache Hadoop, Extract, Transform, Load, Big Data, Data Warehousing, Data Pipelines, Cloud Management, Application Deployment, Databases, SQL, Performance Tuning, Data Processing, File Systems, Real Time Data, Query Languages, Database Management, Data Transformation, Scalability

    Beginner · Specialization · 3 - 6 Months

  • Status: New
    New
    Status: Free Trial
    Free Trial
    E

    EDUCBA

    Master Excel Skills: Analyze, Automate & Visualize Data

    Skills you'll gain: Excel Macros, Data Validation, Pivot Tables And Charts, Microsoft Excel, Data Visualization, Scatter Plots, Histogram, Data Integrity, Excel Formulas, Spreadsheet Software, Forecasting, Data Analysis, Debugging, Visual Basic (Programming Language), Automation

    4.8
    Rating, 4.8 out of 5 stars
    ·
    6 reviews

    Beginner · Course · 1 - 4 Weeks

Searches related to marketing analytics

marketing analytics foundation
marketing analytics with meta
marketing analytics: data predictions and dashboards
marketing analytics: know your customers
marketing analytics specialization
marketing analytics free
marketing analytics – university of virginia
marketing analytics wharton
1…346347348…452

In summary, here are 10 of our most popular marketing analytics courses

  • 투자 기술의 혁신: AI: University of Michigan
  • Python Case Studies: Build Chatbots, Apps & Systems: EDUCBA
  • Innovations in Digital Health: Empower School of Health
  • Agiles Arbeiten trifft auf Design Thinking: University of Virginia
  • Looker Developer - Qwik Start: Google Cloud
  • CRM Strategies: Analyze, Design & Implement: EDUCBA
  • Commercialise ton entreprise avec les marchandises de Canva: Coursera
  • Easy Instagram Reels in Canva: Design & Post: Skillshare
  • Concepts et langage organisationnels : University of Illinois Urbana-Champaign
  • Excel Data Analysis and DAX Essentials Course: Simplilearn

Skills you can learn in Marketing

Market (economics) (28)
Social Media (15)
Marketing Strategy (14)
Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

Other topics to explore

Arts and Humanities
338 courses
Business
1095 courses
Computer Science
668 courses
Data Science
425 courses
Information Technology
145 courses
Health
471 courses
Math and Logic
70 courses
Personal Development
137 courses
Physical Science and Engineering
413 courses
Social Sciences
401 courses
Language Learning
150 courses

Coursera Footer

Skills

  • Artificial Intelligence (AI)
  • Cybersecurity
  • Data Analytics
  • Digital Marketing
  • English Speaking
  • Generative AI (GenAI)
  • Microsoft Excel
  • Microsoft Power BI
  • Project Management
  • Python

Certificates & Programs

  • Google Cybersecurity Certificate
  • Google Data Analytics Certificate
  • Google IT Support Certificate
  • Google Project Management Certificate
  • Google UX Design Certificate
  • IBM Data Analyst Certificate
  • IBM Data Science Certificate
  • Machine Learning Certificate
  • Microsoft Power BI Data Analyst Certificate
  • UI / UX Design Certificate

Industries & Careers

  • Business
  • Computer Science
  • Data Science
  • Education & Teaching
  • Engineering
  • Finance
  • Healthcare
  • Human Resources (HR)
  • Information Technology (IT)
  • Marketing

Career Resources

  • Career Aptitude Test
  • Examples of Strengths and Weaknesses for Job Interviews
  • High-Income Skills to Learn
  • How Does Cryptocurrency Work?
  • How to Highlight Duplicates in Google Sheets
  • How to Learn Artificial Intelligence
  • Popular Cybersecurity Certifications
  • Preparing for the PMP Certification
  • Signs You Will Get the Job After an Interview
  • What Is Artificial Intelligence?

Coursera

  • About
  • What We Offer
  • Leadership
  • Careers
  • Catalog
  • Coursera Plus
  • Professional Certificates
  • MasterTrack® Certificates
  • Degrees
  • For Enterprise
  • For Government
  • For Campus
  • Become a Partner
  • Social Impact
  • Free Courses
  • Share your Coursera learning story

Community

  • Learners
  • Partners
  • Beta Testers
  • Blog
  • The Coursera Podcast
  • Tech Blog

More

  • Press
  • Investors
  • Terms
  • Privacy
  • Help
  • Accessibility
  • Contact
  • Articles
  • Directory
  • Affiliates
  • Modern Slavery Statement
  • Do Not Sell/Share
Learn Anywhere
Download on the App Store
Get it on Google Play
Logo of Certified B Corporation
© 2026 Coursera Inc. All rights reserved.
  • Coursera Facebook
  • Coursera Linkedin
  • Coursera Twitter
  • Coursera YouTube
  • Coursera Instagram
  • Coursera TikTok