• For Individuals
  • For Businesses
  • For Universities
  • For Governments
Degrees
​
Log In
Join for Free
  • Browse
  • Social Media Marketing

Social Media Marketing Courses

Social media marketing courses can help you learn content creation, audience engagement strategies, analytics interpretation, and campaign management. You can build skills in crafting compelling posts, optimizing ad spend, and measuring ROI on various platforms. Many courses introduce tools like Hootsuite for scheduling, Google Analytics for tracking performance, and Canva for designing eye-catching visuals, showing how these skills are applied in real campaigns.


Popular Social Media Marketing Courses and Certifications


  • Status: Free
    Free
    U

    University of Washington

    Ukraine: History of Civil Society

    Skills you'll gain: Social Justice, Community Organizing, Social Sciences, Cultural Diversity, Public Policies, World History, Political Sciences, Advocacy, Governance, Media and Communications

    4.4
    Rating, 4.4 out of 5 stars
    ·
    9 reviews

    Beginner · Course · 1 - 4 Weeks

  • C

    Coursera

    Basic Statistics in Python (Correlations and T-tests)

    Skills you'll gain: Exploratory Data Analysis, Box Plots, Correlation Analysis, Data Visualization, Scatter Plots, Data Cleansing, Statistical Visualization, Data Manipulation, Pandas (Python Package), Statistical Hypothesis Testing, Descriptive Statistics, Statistical Analysis, Data Analysis, Python Programming

    4.3
    Rating, 4.3 out of 5 stars
    ·
    35 reviews

    Beginner · Guided Project · Less Than 2 Hours

  • Status: New
    New
    Status: Free Trial
    Free Trial
    A

    Adobe

    Build and Market Your Creative Business Using Adobe Tools

    Skills you'll gain: Intellectual Property, Adobe Express, Adobe Firefly, Entrepreneurship, Business Planning, Marketing Communications, Adobe Creative Cloud, Marketing, Campaign Management, Adobe Acrobat, Creative Problem-Solving, Presentations, Creative Thinking, Creativity, Content Creation, Social Media, Branding, Digital Content, Client Services, A/B Testing

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    D

    Duke University

    How to Prioritize ESG Initiatives

    Skills you'll gain: Environmental Social And Corporate Governance (ESG), Strategic Prioritization, Prioritization, Corporate Sustainability, Sustainable Business, Needs Assessment, Key Performance Indicators (KPIs), Stakeholder Engagement, Organizational Strategy, Strategic Planning, Strategic Decision-Making, Professional Networking

    4.7
    Rating, 4.7 out of 5 stars
    ·
    40 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    D

    Duke University

    ART of the MOOC: Colors, Bodies, Power

    Skills you'll gain: Color Theory, Disabilities, Social Justice, Performing Arts, Cultural Diversity, Art History, Aesthetics, Sociology, Diversity Equity and Inclusion Initiatives, Advocacy, World History, Political Sciences, Emerging Technologies

    4.5
    Rating, 4.5 out of 5 stars
    ·
    6 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    S

    Starweaver

    Credit Analyst Academy

    Skills you'll gain: Financial Statement Analysis, Credit Risk, Financial Analysis, Loans, Environmental Social And Corporate Governance (ESG), Market Data, Derivatives, Portfolio Risk, Financial Regulation, Financial Modeling, Risk Analysis, Bank Regulations, Financial Market, Securities (Finance), Risk Management, Financial Data, Financial Services, Portfolio Management, Risk Mitigation, Project Portfolio Management

    4.7
    Rating, 4.7 out of 5 stars
    ·
    9 reviews

    Intermediate · Specialization · 3 - 6 Months

  • Status: Preview
    Preview
    C

    Coursera

    Effective Stakeholder Engagement: A Strategic Approach

    Skills you'll gain: Stakeholder Management, Stakeholder Communications, Stakeholder Engagement, Stakeholder Analysis, Leadership, Strategic Communication, Communication, Relationship Building, Prioritization

    4.8
    Rating, 4.8 out of 5 stars
    ·
    30 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    R

    Real Madrid Graduate School Universidad Europea

    Revolución en los medios deportivos: estrategias innovadoras

    Skills you'll gain: Media and Communications, Digital Media Strategy, Social Media Strategy, Content Creation, Social Media, Marketing Strategies, Storytelling, Brand Management, Video Production, Branding, Target Audience, Revenue Management, Online Advertising, E-Commerce, Innovation, Augmented and Virtual Reality (AR/VR), Influencing, Business Modeling, Game Theory, Ethical Standards And Conduct

    Beginner · Specialization · 3 - 6 Months

  • Status: Free Trial
    Free Trial
    I

    Illinois Tech

    Business Economics and Game Theory for Decision Making

    Skills you'll gain: Game Theory, Market Dynamics, Business Economics, Strategic Decision-Making, Strategic Thinking, Business Strategy, Price Negotiation, Supply And Demand, Economics, Market Analysis, Competitive Analysis, Consumer Behaviour, Profit and Loss (P&L) Management, Policy Analysis

    Build toward a degree

    4.5
    Rating, 4.5 out of 5 stars
    ·
    50 reviews

    Intermediate · Course · 1 - 3 Months

  • Status: Preview
    Preview
    M

    Microsoft

    Generative AI for Data Science

    Skills you'll gain: Generative AI, Large Language Modeling, Data Ethics, Transfer Learning, Prompt Engineering, Responsible AI, Feature Engineering, Model Deployment, AI Security, Advertising, Marketing, Information Privacy

    4.6
    Rating, 4.6 out of 5 stars
    ·
    26 reviews

    Intermediate · Course · 1 - 3 Months

  • Status: Preview
    Preview
    T

    Tecnológico de Monterrey

    Presentaciones de Alto Impacto con IA

    Skills you'll gain: Presentations, Oral Expression, Public Speaking, Communication, Graphic and Visual Design, Graphic Design, Storytelling, Technical Documentation, Scripting, Prompt Engineering Tools, Design Elements And Principles

    4.9
    Rating, 4.9 out of 5 stars
    ·
    34 reviews

    Intermediate · Course · 1 - 4 Weeks

  • C

    Coursera

    How To Set Up Project Sites and Spaces with Confluence

    Skills you'll gain: Collaborative Software, Intranet, Project Documentation, Organizational Skills, Team Oriented, Document Management, Content Management Systems, Collaboration, Productivity Software, Knowledge Transfer, Content Development and Management, Information Architecture, Data Management, Content Creation, Cloud Platforms

    4.2
    Rating, 4.2 out of 5 stars
    ·
    40 reviews

    Intermediate · Guided Project · Less Than 2 Hours

Searches related to social media marketing

meta social media marketing
meta social media marketing professional certificate
introduction to social media marketing
social media marketing free
social media marketing specialization
free social media marketing
social media marketing in practice
meta social media marketing capstone
1…365366367…496

In summary, here are 10 of our most popular social media marketing courses

  • Ukraine: History of Civil Society: University of Washington
  • Basic Statistics in Python (Correlations and T-tests): Coursera
  • Build and Market Your Creative Business Using Adobe Tools: Adobe
  • How to Prioritize ESG Initiatives: Duke University
  • ART of the MOOC: Colors, Bodies, Power: Duke University
  • Credit Analyst Academy: Starweaver
  • Effective Stakeholder Engagement: A Strategic Approach: Coursera
  • Revolución en los medios deportivos: estrategias innovadoras: Real Madrid Graduate School Universidad Europea
  • Business Economics and Game Theory for Decision Making: Illinois Tech
  • Generative AI for Data Science: Microsoft

Skills you can learn in Marketing

Market (economics) (28)
Social Media (15)
Marketing Strategy (14)
Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

Other topics to explore

Arts and Humanities
338 courses
Business
1095 courses
Computer Science
668 courses
Data Science
425 courses
Information Technology
145 courses
Health
471 courses
Math and Logic
70 courses
Personal Development
137 courses
Physical Science and Engineering
413 courses
Social Sciences
401 courses
Language Learning
150 courses

Coursera Footer

Skills

  • Accounting
  • Artificial Intelligence (AI)
  • Cybersecurity
  • Data Analytics
  • Digital Marketing
  • Human Resources (HR)
  • Microsoft Excel
  • Project Management
  • Python
  • SQL

Professional Certificates

  • Google AI Certificate
  • Google Cybersecurity Certificate
  • Google Data Analytics Certificate
  • Google IT Support Certificate
  • Google Project Management Certificate
  • Google UX Design Certificate
  • IBM AI Engineering Certificate
  • IBM AI Product Manager Certificate
  • IBM Data Science Certificate
  • Intuit Academy Bookkeeping Certificate

Courses & Specializations

  • AI Essentials Specialization
  • AI For Business Specialization
  • AI For Everyone Course
  • AI in Healthcare Specialization
  • Deep Learning Specialization
  • Excel Skills for Business Specialization
  • Financial Markets Course
  • Machine Learning Specialization
  • Prompt Engineering for ChatGPT Course
  • Python for Everybody Specialization

Career Resources

  • Career Aptitude Test
  • CAPM Certification Requirements
  • CompTIA A+ Certification Requirements
  • CompTIA Security+ Certification Requirements
  • Essential IT Certifications
  • Free IT Certifications and Courses
  • High-Income Skills to Learn
  • How to Learn Artificial Intelligence
  • PMP Certification Requirements
  • Popular Cybersecurity Certifications

Coursera

  • About
  • What We Offer
  • Leadership
  • Careers
  • Catalog
  • Coursera Plus
  • Professional Certificates
  • MasterTrack® Certificates
  • Degrees
  • For Enterprise
  • For Government
  • For Campus
  • Become a Partner
  • Social Impact
  • Free Courses
  • Share your Coursera learning story

Community

  • Learners
  • Partners
  • Beta Testers
  • Blog
  • The Coursera Podcast
  • Tech Blog

More

  • Press
  • Investors
  • Terms
  • Privacy
  • Help
  • Accessibility
  • Contact
  • Articles
  • Directory
  • Affiliates
  • Modern Slavery Statement
  • Do Not Sell/Share
Learn Anywhere
Download on the App Store
Get it on Google Play
Logo of Certified B Corporation
© 2026 Coursera Inc. All rights reserved.
  • Coursera Facebook
  • Coursera Linkedin
  • Coursera Twitter
  • Coursera YouTube
  • Coursera Instagram
  • Coursera TikTok