• For Individuals
  • For Businesses
  • For Universities
  • For Governments
Degrees
​
Log In
Join for Free
  • Browse
  • Social Media Marketing

Social Media Marketing Courses

Social media marketing courses can help you learn content creation, audience engagement strategies, analytics interpretation, and campaign management. You can build skills in crafting compelling posts, optimizing ad spend, and measuring ROI on various platforms. Many courses introduce tools like Hootsuite for scheduling, Google Analytics for tracking performance, and Canva for designing eye-catching visuals, showing how these skills are applied in real campaigns.


More to explore:

Popular Social Media Marketing Courses and Certifications


  • Status: Free Trial
    Free Trial
    C

    Coursera

    Conflict Resolution & Mediation: Managing Workplace Harmony

    Skills you'll gain: Mediation, Conflict Management, Team Building, Emotional Intelligence, Collaboration, Negotiation, Team Management, Empathy & Emotional Intelligence, De-escalation Techniques, Root Cause Analysis, Empathy, Discussion Facilitation, Communication, Constructive Feedback, Active Listening

    4.7
    Rating, 4.7 out of 5 stars
    ·
    18 reviews

    Intermediate · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    U

    University of Illinois Urbana-Champaign

    Navigating U.S. Food Regulations: Safety and Enforcement

    Skills you'll gain: Good Manufacturing Practices, Legal Risk, Case Studies

    4.4
    Rating, 4.4 out of 5 stars
    ·
    7 reviews

    Intermediate · Course · 1 - 4 Weeks

  • C

    Coursera

    Create an Advertising Concept Testing Study in Qualtrics

    Skills you'll gain: Advertising Campaigns, Advertising, User Feedback, Marketing Materials, Online Advertising, Business Research, Marketing, Promotional Materials, Market Research, Branding

    4.2
    Rating, 4.2 out of 5 stars
    ·
    6 reviews

    Intermediate · Guided Project · Less Than 2 Hours

  • Status: Free Trial
    Free Trial
    U

    University of Maryland, College Park

    Persuasion and Presence for Program and Project Managers

    Skills you'll gain: Persuasive Communication, Non-Verbal Communication, Target Audience, Influencing, Executive Presence, Program Management, Constructive Feedback, Stakeholder Communications, Project Management, Communication, Leadership, Public Speaking, Communication Strategies, Stakeholder Analysis, Team Building, Presentations, Strategic Communication, Emotional Intelligence, Virtual Teams

    4.9
    Rating, 4.9 out of 5 stars
    ·
    9 reviews

    Beginner · Course · 1 - 3 Months

  • Status: New
    New
    Status: Free Trial
    Free Trial
    L

    LearnQuest

    Technology, Influence & Sustained Success in Modern Sales

    Skills you'll gain: Technical Sales, Sales, Sales Pipelines, Sales Strategy, Sales Process, AI Personalization, Customer Relationship Management (CRM) Software, Meeting Facilitation, Marketing Automation, Discussion Facilitation, Customer Analysis, Virtual Teams, Stakeholder Analysis, Influencing, Consultative Approaches, Account Strategy, Customer Relationship Management, Performance Analysis, Continuous Improvement Process, Customer Success Management

    Intermediate · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    E

    ESADE Business and Law School

    Modelos de empresa familiar: del capitán al grupo inversor

    Skills you'll gain: Succession Planning, Business Modeling, Organizational Structure, Business Management, Business Valuation, Business Leadership, Entrepreneurship, Governance, Change Management, Complex Problem Solving, Decision Making, Communication

    4.7
    Rating, 4.7 out of 5 stars
    ·
    57 reviews

    Intermediate · Course · 1 - 4 Weeks

  • Status: New
    New
    P

    Packt

    Adobe InDesign Masterclass

    Skills you'll gain: Adobe InDesign, Layout Design, Color Theory, Multimedia, Typography, Graphic Design, Design, Graphic and Visual Design Software, Design Elements And Principles, Style Guides, Document Management, Digital Publishing

    Beginner · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    R

    Rice University

    Using Educational Technology with English Learners

    Skills you'll gain: Web Content Accessibility Guidelines, digital literacy, Education Software and Technology, English Language, Learning Management Systems, Lifelong Learning, Collaboration, Creativity, Critical Thinking, Cultural Responsiveness, Communication

    4.9
    Rating, 4.9 out of 5 stars
    ·
    24 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Preview
    Preview
    R

    Rutgers the State University of New Jersey

    Our Share: Employee Ownership as a Wealth Sharing Tool

    Skills you'll gain: Employee Engagement, Diversity Equity and Inclusion Initiatives, Social Justice, Compensation Strategy, Case Studies, Compensation and Benefits, Economics, Policy, and Social Studies, Economic Development, Collaboration, Entrepreneurship, Governance, Business Modeling, Leadership and Management, Business Transformation, Succession Planning, Research, Business Development

    5
    Rating, 5 out of 5 stars
    ·
    9 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: New
    New
    Status: Free Trial
    Free Trial
    A

    Adobe

    AI Foundations for Creativity

    Skills you'll gain: Adobe Firefly, Responsible AI, Data Ethics, Generative AI, AI Enablement, Creativity, Prompt Engineering, Ideation, Brainstorming, Artificial Intelligence, Innovation, Creative Design, Design Thinking, Multimedia, Storytelling, Visual Design, Content Strategy

    4.9
    Rating, 4.9 out of 5 stars
    ·
    11 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    H

    HubSpot Academy

    Habilitación de ventas

    Skills you'll gain: Sales Enablement, Prospecting and Qualification, Sales Strategy, Sales, Target Audience, Sales Process, Customer Success Management, Content Strategy, Content Creation, Service Level Agreement, Meeting Facilitation, Goal Setting, Business Writing

    Beginner · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    C

    Coursera

    Connected Leadership: Building Collaborative Teams

    Skills you'll gain: Team Building, Management Training And Development, Teamwork, Organizational Leadership, Trustworthiness, People Management, Collaboration, Meeting Facilitation, Leadership, Cross-Functional Collaboration, Professional Development, Empathy, Conflict Management, Goal Setting, Communication, Adaptability

    Beginner · Course · 1 - 4 Weeks

1…387388389…492

In summary, here are 10 of our most popular social media marketing courses

  • Conflict Resolution & Mediation: Managing Workplace Harmony: Coursera
  • Navigating U.S. Food Regulations: Safety and Enforcement: University of Illinois Urbana-Champaign
  • Create an Advertising Concept Testing Study in Qualtrics: Coursera
  • Persuasion and Presence for Program and Project Managers: University of Maryland, College Park
  • Technology, Influence & Sustained Success in Modern Sales: LearnQuest
  • Modelos de empresa familiar: del capitán al grupo inversor: ESADE Business and Law School
  • Adobe InDesign Masterclass: Packt
  • Using Educational Technology with English Learners: Rice University
  • Our Share: Employee Ownership as a Wealth Sharing Tool: Rutgers the State University of New Jersey
  • AI Foundations for Creativity: Adobe

Skills you can learn in Marketing

Market (economics) (28)
Social Media (15)
Marketing Strategy (14)
Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

Other topics to explore

Arts and Humanities
338 courses
Business
1095 courses
Computer Science
668 courses
Data Science
425 courses
Information Technology
145 courses
Health
471 courses
Math and Logic
70 courses
Personal Development
137 courses
Physical Science and Engineering
413 courses
Social Sciences
401 courses
Language Learning
150 courses

Coursera Footer

Skills

  • Artificial Intelligence (AI)
  • Cybersecurity
  • Data Analytics
  • Digital Marketing
  • English Speaking
  • Generative AI (GenAI)
  • Microsoft Excel
  • Microsoft Power BI
  • Project Management
  • Python

Certificates & Programs

  • Google Cybersecurity Certificate
  • Google Data Analytics Certificate
  • Google IT Support Certificate
  • Google Project Management Certificate
  • Google UX Design Certificate
  • IBM Data Analyst Certificate
  • IBM Data Science Certificate
  • Machine Learning Certificate
  • Microsoft Power BI Data Analyst Certificate
  • UI / UX Design Certificate

Industries & Careers

  • Business
  • Computer Science
  • Data Science
  • Education & Teaching
  • Engineering
  • Finance
  • Healthcare
  • Human Resources (HR)
  • Information Technology (IT)
  • Marketing

Career Resources

  • Career Aptitude Test
  • Examples of Strengths and Weaknesses for Job Interviews
  • High-Income Skills to Learn
  • How Does Cryptocurrency Work?
  • How to Highlight Duplicates in Google Sheets
  • How to Learn Artificial Intelligence
  • Popular Cybersecurity Certifications
  • Preparing for the PMP Certification
  • Signs You Will Get the Job After an Interview
  • What Is Artificial Intelligence?

Coursera

  • About
  • What We Offer
  • Leadership
  • Careers
  • Catalog
  • Coursera Plus
  • Professional Certificates
  • MasterTrack® Certificates
  • Degrees
  • For Enterprise
  • For Government
  • For Campus
  • Become a Partner
  • Social Impact
  • Free Courses
  • Share your Coursera learning story

Community

  • Learners
  • Partners
  • Beta Testers
  • Blog
  • The Coursera Podcast
  • Tech Blog

More

  • Press
  • Investors
  • Terms
  • Privacy
  • Help
  • Accessibility
  • Contact
  • Articles
  • Directory
  • Affiliates
  • Modern Slavery Statement
  • Do Not Sell/Share
Learn Anywhere
Download on the App Store
Get it on Google Play
Logo of Certified B Corporation
© 2026 Coursera Inc. All rights reserved.
  • Coursera Facebook
  • Coursera Linkedin
  • Coursera Twitter
  • Coursera YouTube
  • Coursera Instagram
  • Coursera TikTok