• For Individuals
  • For Businesses
  • For Universities
  • For Governments
Degrees
​
Log In
Join for Free
  • Browse
  • Social Media Marketing

Social Media Marketing Courses

Social media marketing courses can help you learn content creation, audience engagement strategies, analytics interpretation, and campaign management. You can build skills in crafting compelling posts, optimizing ad spend, and measuring ROI on various platforms. Many courses introduce tools like Hootsuite for scheduling, Google Analytics for tracking performance, and Canva for designing eye-catching visuals, showing how these skills are applied in real campaigns.


More to explore:

Popular Social Media Marketing Courses and Certifications


  • Status: New
    New
    Status: Preview
    Preview
    S

    Starweaver

    Retail Sales Psychology: The Essentials of Selling More

    Skills you'll gain: Sales Strategy, B2B Sales, Sales Training, Sales Process, Marketing Psychology, Sales, Selling Techniques, Sales Enablement, Consumer Behaviour, Overcoming Objections, Storytelling, Closing (Sales), Stakeholder Communications, Negotiation, Non-Verbal Communication, Customer Engagement, Value Propositions, Communication Strategies, Empathy, Analysis

    Intermediate Ā· Course Ā· 1 - 4 Weeks

  • Status: Free
    Free
    G

    Goldman Sachs

    Fundamentos de la Negociación con Goldman Sachs 10,000 Women

    Skills you'll gain: Negotiation, Rapport Building, Active Listening, Influencing, Relationship Building, Business Communication, Conflict Management, Goal Setting, Communication, Expectation Management

    4.7
    Rating, 4.7 out of 5 stars
    Ā·
    89 reviews

    Mixed Ā· Course Ā· 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    D

    Duke University

    Rediscovering the Heart of Methodism

    Skills you'll gain: Storytelling, Needs Assessment, Initiative and Leadership, Leadership, Innovation, Compassion, Education and Training, Professionalism, Entrepreneurship, Adult Education, Social Impact, Formal Learning, Personal Integrity, Leadership Development, Community Development, Social Work, Social Justice, Community Outreach, Pedagogy, Teaching

    4.5
    Rating, 4.5 out of 5 stars
    Ā·
    13 reviews

    Beginner Ā· Specialization Ā· 3 - 6 Months

  • Status: Preview
    Preview
    L

    Lund University

    Cities, Climate and Change: Pathways and Opportunities

    Skills you'll gain: Climate Change Mitigation, Sustainable Development, Climate Change Adaptation, Social Justice, Community Development, Environmental Issue, Systems Thinking, Visionary, Research, Finance, Innovation, Strategic Partnership, Collaboration

    4.8
    Rating, 4.8 out of 5 stars
    Ā·
    13 reviews

    Beginner Ā· Course Ā· 1 - 3 Months

  • Status: Preview
    Preview
    B

    Banco Interamericano de Desarrollo

    Liderazgo femenino: potencia habilidades e impulsa el cambio

    Skills you'll gain: Communication, Public Speaking, Emotional Intelligence, Empowerment, Resilience, Personal Development, Professional Networking, Mentorship, Professional Development, Self-Awareness, Coaching, Leadership, Leadership and Management, Empathy, Diversity Equity and Inclusion Initiatives

    5
    Rating, 5 out of 5 stars
    Ā·
    23 reviews

    Beginner Ā· Course Ā· 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    U

    University of Colorado Boulder

    Modern Sound Editing

    Skills you'll gain: Post-Production, Video Editing, Video Production, Cinematography, Music, Editing, Storytelling

    Beginner Ā· Course Ā· 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    S

    Skillshare

    Canva Design Essentials Pt. 3: Docs, Video & AI Tools

    Skills you'll gain: Content Creation, Layout Design, Image Quality

    4.9
    Rating, 4.9 out of 5 stars
    Ā·
    7 reviews

    Mixed Ā· Course Ā· 1 - 3 Months

  • Status: Free Trial
    Free Trial
    C

    California Institute of the Arts

    Building Your Freelancing Career Capstone

    Skills you'll gain: Business Planning, Business Risk Management, Business Strategy, Peer Review, Financial Modeling, Entrepreneurship, Business Development, Branding, Financial Planning, Service Design, Market Research

    4.8
    Rating, 4.8 out of 5 stars
    Ā·
    33 reviews

    Intermediate Ā· Course Ā· 1 - 3 Months

  • Status: Free Trial
    Free Trial
    A

    Automatic Data Processing, Inc. (ADP)

    Interviewing Best Practices

    Skills you'll gain: Recruitment, Talent Recruitment, Interviewing Skills, Recruitment Strategies, Talent Acquisition, Employee Onboarding, Decision Making, Communication

    4.1
    Rating, 4.1 out of 5 stars
    Ā·
    27 reviews

    Intermediate Ā· Course Ā· 1 - 4 Weeks

  • C

    Coursera

    Favoriser les interactions dans les groupes sur Facebook

    Skills you'll gain: Drive Engagement, Facebook, Community Organizing, Discussion Facilitation, Collaboration, Education Software and Technology, Marketing

    Beginner Ā· Guided Project Ā· Less Than 2 Hours

  • Status: Free Trial
    Free Trial
    S

    Skillshare

    Get Started with Procreate Dreams: Animation for Everyone

    Skills you'll gain: Animations, Multimedia, Motion Graphics, Storyboarding, Photo/Video Production and Technology, Timelines, Storytelling

    Beginner Ā· Course Ā· 1 - 3 Months

  • Status: New
    New
    Status: Free Trial
    Free Trial
    C

    Coursera

    Apply Market-Scan for Top Suppliers

    Skills you'll gain: Strategic Sourcing, Supplier Management, Procurement, Vendor Management, Project Scoping, Market Analysis, Supply Chain, Market Intelligence, Market Research, Business Research, Data Collection, Project Documentation, Business Writing, Organizational Skills

    Beginner Ā· Course Ā· 1 - 4 Weeks

1…395396397…492

In summary, here are 10 of our most popular social media marketing courses

  • Retail Sales Psychology: The Essentials of Selling More:Ā Starweaver
  • Fundamentos de la Negociación con Goldman Sachs 10,000 Women:Ā Goldman Sachs
  • Rediscovering the Heart of Methodism:Ā Duke University
  • Cities, Climate and Change: Pathways and Opportunities:Ā Lund University
  • Liderazgo femenino: potencia habilidades e impulsa el cambio:Ā Banco Interamericano de Desarrollo
  • Modern Sound Editing:Ā University of Colorado Boulder
  • Canva Design Essentials Pt. 3: Docs, Video & AI Tools:Ā Skillshare
  • Building Your Freelancing Career Capstone:Ā California Institute of the Arts
  • Interviewing Best Practices:Ā Automatic Data Processing, Inc. (ADP)
  • Favoriser les interactions dans les groupes sur Facebook:Ā Coursera

Skills you can learn in Marketing

Market (economics) (28)
Social Media (15)
Marketing Strategy (14)
Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

Other topics to explore

Arts and Humanities
338 courses
Business
1095 courses
Computer Science
668 courses
Data Science
425 courses
Information Technology
145 courses
Health
471 courses
Math and Logic
70 courses
Personal Development
137 courses
Physical Science and Engineering
413 courses
Social Sciences
401 courses
Language Learning
150 courses

Coursera Footer

Skills

  • Artificial Intelligence (AI)
  • Cybersecurity
  • Data Analytics
  • Digital Marketing
  • English Speaking
  • Generative AI (GenAI)
  • Microsoft Excel
  • Microsoft Power BI
  • Project Management
  • Python

Certificates & Programs

  • Google Cybersecurity Certificate
  • Google Data Analytics Certificate
  • Google IT Support Certificate
  • Google Project Management Certificate
  • Google UX Design Certificate
  • IBM Data Analyst Certificate
  • IBM Data Science Certificate
  • Machine Learning Certificate
  • Microsoft Power BI Data Analyst Certificate
  • UI / UX Design Certificate

Industries & Careers

  • Business
  • Computer Science
  • Data Science
  • Education & Teaching
  • Engineering
  • Finance
  • Healthcare
  • Human Resources (HR)
  • Information Technology (IT)
  • Marketing

Career Resources

  • Career Aptitude Test
  • Examples of Strengths and Weaknesses for Job Interviews
  • High-Income Skills to Learn
  • How Does Cryptocurrency Work?
  • How to Highlight Duplicates in Google Sheets
  • How to Learn Artificial Intelligence
  • Popular Cybersecurity Certifications
  • Preparing for the PMP Certification
  • Signs You Will Get the Job After an Interview
  • What Is Artificial Intelligence?

Coursera

  • About
  • What We Offer
  • Leadership
  • Careers
  • Catalog
  • Coursera Plus
  • Professional Certificates
  • MasterTrackĀ® Certificates
  • Degrees
  • For Enterprise
  • For Government
  • For Campus
  • Become a Partner
  • Social Impact
  • Free Courses
  • Share your Coursera learning story

Community

  • Learners
  • Partners
  • Beta Testers
  • Blog
  • The Coursera Podcast
  • Tech Blog

More

  • Press
  • Investors
  • Terms
  • Privacy
  • Help
  • Accessibility
  • Contact
  • Articles
  • Directory
  • Affiliates
  • Modern Slavery Statement
  • Do Not Sell/Share
Learn Anywhere
Download on the App Store
Get it on Google Play
Logo of Certified B Corporation
Ā© 2026 Coursera Inc. All rights reserved.
  • Coursera Facebook
  • Coursera Linkedin
  • Coursera Twitter
  • Coursera YouTube
  • Coursera Instagram
  • Coursera TikTok