• For Individuals
  • For Businesses
  • For Universities
  • For Governments
Degrees
​
Log In
Join for Free
  • Browse
  • Social Media Marketing

Social Media Marketing Courses

Social media marketing courses can help you learn content creation, audience engagement strategies, analytics interpretation, and campaign management. You can build skills in crafting compelling posts, optimizing ad spend, and measuring ROI on various platforms. Many courses introduce tools like Hootsuite for scheduling, Google Analytics for tracking performance, and Canva for designing eye-catching visuals, showing how these skills are applied in real campaigns.


More to explore:

Popular Social Media Marketing Courses and Certifications


  • Status: New
    New
    Status: Free Trial
    Free Trial
    L

    Lecturio

    Leadership and Management in Healthcare

    Skills you'll gain: Nursing Management, Delegation Skills, Nursing Administration, Care Coordination, Patient Communication, Conflict Management, Patient Advocacy, Nursing Practices, Change Management, Leadership, Communication, Nursing Care, Medical History Documentation, Professionalism, Teamwork, Collaboration, Patient Safety, Cultural Sensitivity

    Intermediate · Course · 1 - 4 Weeks

  • P

    Packt

    UX: Interaction Design

    Skills you'll gain: Interaction Design, User Interface and User Experience (UI/UX) Design, User Experience Design, Usability, Human Computer Interaction, User Centered Design, User Interface (UI) Design, Persona (User Experience), Web Content Accessibility Guidelines, User Flows, Wireframing, Software Design Patterns, User Research, Design Elements And Principles

    Intermediate · Course · 1 - 3 Months

  • Status: Preview
    Preview
    U

    University of Virginia

    Agiles Arbeiten trifft auf Design Thinking

    Skills you'll gain: User Story, Persona (User Experience), Design Thinking, Agile Product Development, Agile Methodology, Interviewing Skills, User Research, Persona Development, Product Development, Innovation, User Centered Design

    Beginner · Course · 1 - 4 Weeks

  • Status: Preview
    Preview
    C

    Coursera

    TikTok Growth: Boost Your Engagement

    Skills you'll gain: TikTok, Drive Engagement, Content Strategy, Social Media Management, Social Media Content, Strategic Partnership, Social Media Strategy, Content Management, Community Development, Content Creation, Video Editing, Scheduling

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    S

    Salesforce

    Guía práctica para gestionar las relaciones profesionales

    Skills you'll gain: Active Listening, Enthusiasm, Interpersonal Communications, Cultural Diversity, Relationship Building, Professional Development, Business Communication, Empathy, Communication, Concision, Constructive Feedback, Business Writing, Branding

    3
    Rating, 3 out of 5 stars
    ·
    8 reviews

    Beginner · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    U

    University of Maryland, College Park

    Environmental Project Management: Stakeholder Outreach

    Skills you'll gain: Presentations, Stakeholder Management, Data Visualization, Persuasive Communication, Stakeholder Communications, Stakeholder Analysis, Data Storytelling, Verbal Communication Skills, Communication, Storytelling, Public Speaking, Community Outreach, Strategic Communication, Project Management

    Beginner · Course · 1 - 3 Months

  • Status: New
    New
    Status: Preview
    Preview
    C

    Coursera

    Change Management Training for Leaders

    Skills you'll gain: Change Management, Organizational Change, Management Training And Development, Leadership Studies, Business Transformation, Persuasive Communication, Strategic Leadership, Organizational Leadership, Stakeholder Communications, Empathy, Communication, Professional Development, Emotional Intelligence, Team Motivation, Adaptability, Team Management, Resilience

    Intermediate · Course · 1 - 4 Weeks

  • Status: Preview
    Preview
    V

    Vanderbilt University

    Qualitative Methods for Quantitative People (with GenAI)

    Skills you'll gain: Large Language Modeling, Responsible AI, Decision Making, Team Management, Resource Allocation, Generative AI, Qualitative Research, Prompt Engineering, Analysis, Communication, Project Management, Data Ethics, Data-Driven Decision-Making, Data Storytelling, Data Visualization

    2.8
    Rating, 2.8 out of 5 stars
    ·
    8 reviews

    Beginner · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    T

    The Open University

    Understanding the need for a sustainable business

    Skills you'll gain: Sustainable Business, Sustainable Development, Innovation, Environmental Social And Corporate Governance (ESG), Stakeholder Engagement, Business Continuity, Environmental Issue, Social Impact, Business Ethics, Business Architecture, Systems Thinking, Business Modeling, Complex Problem Solving

    Intermediate · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    S

    Skillshare

    YouTube Video Editing in FCPX - From beginner to Pro

    Skills you'll gain: Video Editing, Photo/Video Production and Technology, Post-Production, Motion Graphics, Video Production, File Management, Storytelling, Content Creation, Apple software proficiency, Timelines

    Beginner · Course · 1 - 3 Months

  • Status: New
    New
    Status: Free Trial
    Free Trial
    C

    Coursera

    Analyze AI SEO & Conquer Competitors

    Skills you'll gain: Competitive Analysis, Keyword Research, Search Engine Optimization, Competitive Intelligence, Social Media Strategy, Web Analytics and SEO, Market Opportunities, Content Strategy, Market Intelligence, Strategic Thinking, Search Engine Marketing, Digital Marketing, Target Audience, Market Research

    Beginner · Course · 1 - 4 Weeks

  • Status: New
    New
    Status: Free Trial
    Free Trial
    A

    Adobe

    Design a Standout Brand That Connects With Your Audience

    Skills you'll gain: Brand Strategy, Adobe Express, Presentations, Branding, Creative Design, Target Audience, Visual Design, Typography, Adobe Creative Cloud, Storytelling, Adobe Illustrator, Diversity and Inclusion, Adobe Acrobat, Color Theory, Creative Thinking, Creative Problem-Solving, Digital Assets, Communication, Entrepreneurship, Digital Marketing

    Beginner · Course · 1 - 4 Weeks

1…422423424…491

In summary, here are 10 of our most popular social media marketing courses

  • Leadership and Management in Healthcare: Lecturio
  • UX: Interaction Design: Packt
  • Agiles Arbeiten trifft auf Design Thinking: University of Virginia
  • TikTok Growth: Boost Your Engagement: Coursera
  • Guía práctica para gestionar las relaciones profesionales: Salesforce
  • Environmental Project Management: Stakeholder Outreach: University of Maryland, College Park
  • Change Management Training for Leaders: Coursera
  • Qualitative Methods for Quantitative People (with GenAI): Vanderbilt University
  • Understanding the need for a sustainable business: The Open University
  • YouTube Video Editing in FCPX - From beginner to Pro: Skillshare

Skills you can learn in Marketing

Market (economics) (28)
Social Media (15)
Marketing Strategy (14)
Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

Other topics to explore

Arts and Humanities
338 courses
Business
1095 courses
Computer Science
668 courses
Data Science
425 courses
Information Technology
145 courses
Health
471 courses
Math and Logic
70 courses
Personal Development
137 courses
Physical Science and Engineering
413 courses
Social Sciences
401 courses
Language Learning
150 courses

Coursera Footer

Skills

  • Artificial Intelligence (AI)
  • Cybersecurity
  • Data Analytics
  • Digital Marketing
  • English Speaking
  • Generative AI (GenAI)
  • Microsoft Excel
  • Microsoft Power BI
  • Project Management
  • Python

Certificates & Programs

  • Google Cybersecurity Certificate
  • Google Data Analytics Certificate
  • Google IT Support Certificate
  • Google Project Management Certificate
  • Google UX Design Certificate
  • IBM Data Analyst Certificate
  • IBM Data Science Certificate
  • Machine Learning Certificate
  • Microsoft Power BI Data Analyst Certificate
  • UI / UX Design Certificate

Industries & Careers

  • Business
  • Computer Science
  • Data Science
  • Education & Teaching
  • Engineering
  • Finance
  • Healthcare
  • Human Resources (HR)
  • Information Technology (IT)
  • Marketing

Career Resources

  • Career Aptitude Test
  • Examples of Strengths and Weaknesses for Job Interviews
  • High-Income Skills to Learn
  • How Does Cryptocurrency Work?
  • How to Highlight Duplicates in Google Sheets
  • How to Learn Artificial Intelligence
  • Popular Cybersecurity Certifications
  • Preparing for the PMP Certification
  • Signs You Will Get the Job After an Interview
  • What Is Artificial Intelligence?

Coursera

  • About
  • What We Offer
  • Leadership
  • Careers
  • Catalog
  • Coursera Plus
  • Professional Certificates
  • MasterTrack® Certificates
  • Degrees
  • For Enterprise
  • For Government
  • For Campus
  • Become a Partner
  • Social Impact
  • Free Courses
  • Share your Coursera learning story

Community

  • Learners
  • Partners
  • Beta Testers
  • Blog
  • The Coursera Podcast
  • Tech Blog

More

  • Press
  • Investors
  • Terms
  • Privacy
  • Help
  • Accessibility
  • Contact
  • Articles
  • Directory
  • Affiliates
  • Modern Slavery Statement
  • Do Not Sell/Share
Learn Anywhere
Download on the App Store
Get it on Google Play
Logo of Certified B Corporation
© 2026 Coursera Inc. All rights reserved.
  • Coursera Facebook
  • Coursera Linkedin
  • Coursera Twitter
  • Coursera YouTube
  • Coursera Instagram
  • Coursera TikTok