• For Individuals
  • For Businesses
  • For Universities
  • For Governments
Degrees
​
Log In
Join for Free
  • Browse
  • Brand Management

Brand Management Courses

Brand management courses can help you learn brand positioning, consumer behavior analysis, brand equity measurement, and strategic marketing planning. You can build skills in crafting compelling brand narratives, managing brand portfolios, and conducting competitive analysis. Many courses introduce tools like SWOT analysis, brand tracking software, and social media analytics, that support monitoring brand performance and engaging with target audiences effectively.


Popular Brand Management Courses and Certifications


  • I

    ISC2

    Access Control

    Skills you'll gain: Authentications, Authorization (Computing), Role-Based Access Control (RBAC), Identity and Access Management, Security Controls, User Provisioning, Data Access, Security Awareness, Multi-Factor Authentication

    4.5
    Rating, 4.5 out of 5 stars
    ·
    33 reviews

    Beginner · Course · 1 - 4 Weeks

  • K

    Kennesaw State University

    Managing Customer Expectations with Jagdish Sheth

    Skills you'll gain: Customer Retention, Expectation Management, Brand Loyalty, Customer Relationship Management, Customer experience strategy (CX), Human Resource Strategy, Diversity Marketing, Customer Analysis, Target Market, Customer Insights, Market Share, Consumer Behaviour

    4.8
    Rating, 4.8 out of 5 stars
    ·
    37 reviews

    Beginner · Course · 1 - 4 Weeks

  • É

    École Polytechnique

    Digital business - Act on the digital world

    Skills you'll gain: Digital Transformation, Business Transformation, Technology Strategies, Business Technologies, E-Commerce, Business Management, Innovation, Business, Customer Acquisition Management, Data Management, Marketing Strategies, Data-Driven Decision-Making, Scalability, Customer experience strategy (CX), Presentations

    4.6
    Rating, 4.6 out of 5 stars
    ·
    28 reviews

    Mixed · Course · 1 - 4 Weeks

  • S

    Starweaver

    Global Business Communication

    Skills you'll gain: Data Storytelling, Active Listening, Non-Verbal Communication, Business Writing, Concision, Sales Presentations, Sales Strategy, Social Skills, Writing, Cultural Sensitivity, Persuasive Communication, Interpersonal Communications, Customer Relationship Management (CRM) Software, Storytelling, Emotional Intelligence, Business Communication, Communication Strategies, Technical Communication, Communication, Marketing Communications

    4.4
    Rating, 4.4 out of 5 stars
    ·
    29 reviews

    Intermediate · Specialization · 1 - 3 Months

  • T

    Tencent Cloud

    Tencent Cloud Practitioner

    Skills you'll gain: Data Storage Technologies, Cloud Computing, Cloud Platforms, Cloud Storage, Cloud Security, Cloud Services, Databases, Public Cloud, Relational Databases, Virtual Machines, Virtual Networking, Load Balancing

    4.7
    Rating, 4.7 out of 5 stars
    ·
    56 reviews

    Beginner · Course · 1 - 3 Months

  • U

    Universidad de los Andes

    Proyectos complejos: éxitos o fracasos

    Skills you'll gain: Organizational Structure, Stakeholder Management, Project Management, Project Risk Management, Resource Management, Project Planning, Organizational Strategy, Systems Thinking, Project Performance, Organizational Effectiveness, Business, Needs Assessment

    4.8
    Rating, 4.8 out of 5 stars
    ·
    49 reviews

    Beginner · Course · 1 - 3 Months

  • U

    University of Maryland, College Park

    AI in Digital Marketing

    Skills you'll gain: Digital Marketing, Marketing Strategies, Customer Engagement, Marketing Analytics, AI Enablement, Content Marketing, Generative AI, Social Media Marketing, Data-Driven Decision-Making, Responsible AI, Customer Insights, Brand Strategy, Business Ethics, Predictive Analytics

    4.5
    Rating, 4.5 out of 5 stars
    ·
    32 reviews

    Intermediate · Course · 1 - 4 Weeks

  • D

    DeepLearning.AI

    Function-Calling and Data Extraction with LLMs

    Skills you'll gain: LLM Application, Tool Calling, AI Workflows, Hugging Face, Unstructured Data, SQL, Web Services, Prompt Engineering, AI Enablement, Database Management, Restful API, Data Processing

    4.6
    Rating, 4.6 out of 5 stars
    ·
    29 reviews

    Intermediate · Project · Less Than 2 Hours

  • C

    Coursera

    Change Management Training for Leaders

    Skills you'll gain: Change Management, Organizational Change, Management Training And Development, Leadership Studies, Business Transformation, Persuasive Communication, Strategic Leadership, Organizational Leadership, Stakeholder Communications, Empathy, Communication, Professional Development, Emotional Intelligence, Team Motivation, Adaptability, Team Management, Resilience

    Intermediate · Course · 1 - 4 Weeks

  • K

    Kennesaw State University

    Leading Organizational Change

    Skills you'll gain: Organizational Change, Crisis Management, Change Management, Leadership, Team Leadership, Organizational Leadership, Visionary, Overcoming Obstacles, Stakeholder Communications, Culture Transformation, Key Performance Indicators (KPIs), Performance Measurement, Communication Strategies

    4.3
    Rating, 4.3 out of 5 stars
    ·
    25 reviews

    Beginner · Course · 1 - 3 Months

  • G

    Goldman Sachs

    Fundamentos de la Planificación Financiera con Goldman Sachs 10,000 Women

    Skills you'll gain: Cash Flow Forecasting, Cash Management, Cash Flows, Financial Forecasting, Business Planning, Financial Analysis, Financial Statements, Entrepreneurship, Business Strategies, Financial Planning, Strategic Decision-Making

    4.7
    Rating, 4.7 out of 5 stars
    ·
    54 reviews

    Mixed · Course · 1 - 4 Weeks

  • N

    Nikolai Schuler

    Snowflake - Introduction Course

    Skills you'll gain: Data Warehousing, Data Transformation, Data Import/Export, SQL, Cloud Computing Architecture, Data Management, Amazon S3, Data Analysis, User Accounts

    4.5
    Rating, 4.5 out of 5 stars
    ·
    31 reviews

    Beginner · Course · 1 - 4 Weeks

Searches related to brand management

brand management: aligning business, brand and behaviour
brand management: strategies for a strong brand
brand management free
brand management university of london
brand management: aligning business, brand and behaviour – university of london
brand management london business school
brand management and marketing
brand management certification
1…455456457…834

In summary, here are 10 of our most popular brand management courses

  • Access Control: ISC2
  • Managing Customer Expectations with Jagdish Sheth: Kennesaw State University
  • Digital business - Act on the digital world: École Polytechnique
  • Global Business Communication: Starweaver
  • Tencent Cloud Practitioner: Tencent Cloud
  • Proyectos complejos: éxitos o fracasos: Universidad de los Andes
  • AI in Digital Marketing: University of Maryland, College Park
  • Function-Calling and Data Extraction with LLMs: DeepLearning.AI
  • Change Management Training for Leaders: Coursera
  • Leading Organizational Change: Kennesaw State University

Skills you can learn in Marketing

Market (economics) (28)
Social Media (15)
Marketing Strategy (14)
Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

Other topics to explore

Arts and Humanities
338 courses
Business
1095 courses
Computer Science
668 courses
Data Science
425 courses
Information Technology
145 courses
Health
471 courses
Math and Logic
70 courses
Personal Development
137 courses
Physical Science and Engineering
413 courses
Social Sciences
401 courses
Language Learning
150 courses

Coursera Footer

Skills

  • Accounting
  • Artificial Intelligence (AI)
  • Cybersecurity
  • Data Analytics
  • Digital Marketing
  • Human Resources (HR)
  • Microsoft Excel
  • Project Management
  • Python
  • SQL

Professional Certificates

  • Google AI Certificate
  • Google Cybersecurity Certificate
  • Google Data Analytics Certificate
  • Google IT Support Certificate
  • Google Project Management Certificate
  • Google UX Design Certificate
  • IBM AI Engineering Certificate
  • IBM AI Product Manager Certificate
  • IBM Data Science Certificate
  • Intuit Academy Bookkeeping Certificate

Courses & Specializations

  • AI Essentials Specialization
  • AI For Business Specialization
  • AI For Everyone Course
  • AI in Healthcare Specialization
  • Deep Learning Specialization
  • Excel Skills for Business Specialization
  • Financial Markets Course
  • Machine Learning Specialization
  • Prompt Engineering for ChatGPT Course
  • Python for Everybody Specialization

Career Resources

  • Career Aptitude Test
  • CAPM Certification Requirements
  • CompTIA A+ Certification Requirements
  • CompTIA Security+ Certification Requirements
  • Essential IT Certifications
  • Free IT Certifications and Courses
  • High-Income Skills to Learn
  • How to Learn Artificial Intelligence
  • PMP Certification Requirements
  • Popular Cybersecurity Certifications

Coursera

  • About
  • What We Offer
  • Leadership
  • Careers
  • Catalog
  • Coursera Plus
  • Professional Certificates
  • MasterTrack® Certificates
  • Degrees
  • For Enterprise
  • For Government
  • For Campus
  • Become a Partner
  • Social Impact
  • Free Courses
  • Share your Coursera learning story

Community

  • Learners
  • Partners
  • Beta Testers
  • Blog
  • The Coursera Podcast
  • Tech Blog

More

  • Press
  • Investors
  • Terms
  • Privacy
  • Help
  • Accessibility
  • Contact
  • Articles
  • Directory
  • Affiliates
  • Modern Slavery Statement
  • Do Not Sell/Share
Learn Anywhere
Download on the App Store
Get it on Google Play
Logo of Certified B Corporation
© 2026 Coursera Inc. All rights reserved.
  • Coursera Facebook
  • Coursera Linkedin
  • Coursera Twitter
  • Coursera YouTube
  • Coursera Instagram
  • Coursera TikTok