This course will explore the earlier stages of the entrepreneurial venture process across four modules. The modules will examine the nature of growth and error in entrepreneurial settings and how to manage resources in those settings. In addition, the modules will explore the emergence of entrepreneurial opportunities, the formulation of ideas in relation to those opportunities, and how those opportunities and ideas influence entrepreneurial phenomena. Finally, the course will focus on how business concepts underlie compelling entrepreneurial missions that provide guidance to the evolution of a venture’s business model and future strategic planning.

Entrepreneurship I: Laying the Foundation
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Entrepreneurship I: Laying the Foundation
This course is part of Innovation: From Creativity to Entrepreneurship Specialization

Instructor: Thomas E. Parkinson
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What you'll learn
Demonstrate an understanding of how entrepreneurs can develop new venture ideas.
Examine a potential market opportunity and evaluate its viability.
Demonstrate an understanding of the concepts of entrepreneurial leadership and team building.
Develop a plan for identifying and securing early adopter customers for a new venture.
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There are 4 modules in this course
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This course is part of the following degree program(s) offered by University of Illinois Urbana-Champaign. If you are admitted and enroll, your completed coursework may count toward your degree learning and your progress can transfer with you.¹
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Reviewed on Jul 17, 2018
Great content and instructor. The videos could use a little more excitement. At some points it felt a bit like a power point presentation.
Reviewed on Mar 25, 2021
Very well explained. Easy to follow. The instructor is doing a great job at having the student understand the content. Thank you.
Reviewed on Sep 8, 2020
The course material is excellent and relevant to the times. The interviews with former students and entrepreneurs provides a real world view of the application of the knowledge disseminated in course.

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