I'm Dr. Elias Abdelkefi, marketer by passion, professor by choice. I've had the joy of teaching marketing at universities like North American University, University of Fredericton, Swiss School of Business and Management, and Chancellor Institutue. I travel the world as a visiting professor, bringing energy and real-world strategy into hands-on workshops and seminars. With a Ph.D. in marketing and years of experience teaching, I've helped shape the next generation of marketers, both in classrooms and through my Coursera courses that are certified by Harvard Business School and HEC Paris, where over 40,000 students have joined me on the journey. My expertise is highly sought after for high-stakes content development and validation. I serve as a Subject Matter Expert (SME) for leading EdTech platforms, including Chegg/LearningMate. In this role, I focus on quality assurance, ensuring content integrity and academic excellence. Through my agency, Pixsall, I help brands grow with smart, creative marketing that actually works. If you are looking for custom training, course, consulting, or strategic advice, I would love to help. Reach out to me at elias@eliasabdelkefi.com to start the conversation. Let's make something exciting happen: www.eliasabdelkefi.com